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Welcome to Southeastern Furniture! 3000 S. Elm-Eugene St., Greensboro, NC 27406
Welcome to Southeastern Furniture! 3000 S. Elm-Eugene St., Greensboro, NC 27406
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Signature Design by Ashley

Shop the Signature Design collection at Southeastern Furniture in Greensboro, NC. Signature Design is one of the most recognized names in home furnishing, offering an expansive range of furniture across living room, bedroom, dining room, home office, and home accent categories. The collection is known for combining on-trend style with reliable construction and accessible pricing — making it a go-to choice for homeowners who want well-designed furniture without the high-end price tag. Whether you're furnishing a single room or an entire home, Signature Design offers enough variety in styles, finishes, and configurations to cover every need. From casual contemporary sofas to classic bedroom sets to modern dining tables, the collection has something for every room and every taste. Browse the Signature Design lineup online or visit our furniture showroom in Greensboro to see the collection in person. Delivery and flexible financing available. Financing options available.

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Hyanna Dresser

3D Available

Inspired by natural beauty, refined to perfection. This dresser brings cozy outdoor vibes to your bedroom with its warm and inviting golden rustic ...

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Hyanna Nightstand

3D Available

Inspired by natural beauty, refined to perfection. This nightstand brings cozy outdoor vibes to your bedroom with its warm and inviting golden rust...

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$371.92
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Hyanna Dresser and Mirror

3D Available

Inspired by natural beauty, refined to perfection. This dresser with mirror brings cozy outdoor vibes to your bedroom with its warm and inviting go...

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$483.50
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$371.92
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$647.08
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Jeshina Dining Table

3D Available

This dining table reflects your highly contemporary point of view. Its faux marble tabletop and base are a feast for the senses—white contrasts aga...

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Juararo Chest of Drawers

3D Available

Get the look of posh barn wood without setting foot in a salvage yard. Replicated rough-sawn oak of this chest of drawers has a vintage finish that...

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$659.11
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Juararo Dresser

3D Available

Get the look of posh barn wood without setting foot in a salvage yard. Replicated rough-sawn oak of this dresser has a vintage finish that is remin...

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$762.54
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Juararo Dresser and Mirror

3D Available

Get the look of posh barn wood without setting foot in a salvage yard. Replicated rough-sawn oak of this dresser and mirror set has a vintage finis...

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$762.54
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$586.57
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$277.82
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Juararo Nightstand

3D Available

Get the look of posh barn wood without setting foot in a salvage yard. Replicated rough-sawn oak of this nightstand has a vintage finish that is re...

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$203.26 - $445.02
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$156.35 - $342.32
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Korestone End Table

3D Available

This end table exemplifies casual contemporary design with an urban vibe. Its rich brown finish is warm and inviting, and decor looks that much sle...

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$2,790.40
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Magic Man Power Reclining Sectional Sofa

Sleek and streamlined, this contemporary power reclining sectional sofa is ready to sweep you off your feet. Its plush, divinely comfortable cushio...

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$410.14
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Midnight-Madness Oversized Accent Ottoman

3D Available

Wrapped in luxuriously soft jumbo corduroy, this oversized accent ottoman takes cozy and inviting to a higher level. The sumptuous piece is perfect...

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$410.14
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$1,359.12
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$1,045.48
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Midnight-Madness Oversized Chaise

3D Available

Wrapped in luxuriously soft jumbo corduroy, this oversized chaise takes cozy and inviting to a higher level. The sumptuous piece is perfect for unw...

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$1,359.12
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Midnight-Madness Sectional Sofa with Chaise

Wrapped in luxuriously soft jumbo corduroy, this sectional sofa with chaise takes cozy and inviting to a higher level. The sumptuous piece is perfe...

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$985.05
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$757.73
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$757.73

Next-Gen Durapella Power Lift Recliner

This power lift recliner makes at-home lounging an effortlessly comfortable experience. Indulge in a full recline—its spacious seating area gives y...

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$985.05
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$1,024.75 - $2,108.43
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$788.27 - $1,621.87
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Next-Gen DuraPella Power Recliner

3D Available

It’s time to rethink the way you relax—and time to experience the joys of this power recliner. Taking a fashion-forward approach to the art of rela...

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$1,024.75 - $2,108.43
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$2,108.43
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$1,621.87
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$1,621.87

Next-Gen DuraPella Power Recliner

3D Available

This sleek, ultra-modern power recliner has it all. With designer style and head-to-toe comfort, it has the upscale look of leather at a scaled-dow...

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$788.27
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$788.27

Next-Gen DuraPella Power Recliner

3D Available

Stylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power recliner, you can ma...

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$1,024.75
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$788.27
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$2,108.43
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$2,108.43
$1,621.87
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$1,621.87

Next-Gen DuraPella Power Reclining Loveseat with Console

3D Available

It’s time to rethink the way you relax—and time to experience the joys of this power reclining loveseat. Taking a fashion-forward approach to the a...

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$2,108.43
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$2,108.43 - $2,668.91
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$2,108.43
$1,621.87 - $2,053.01
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$1,621.87

Next-Gen DuraPella Power Reclining Loveseat with Console

3D Available

It’s time to rethink the way you relax—and time to experience the joys of this power reclining loveseat. Taking a fashion-forward approach to the a...

View full details
$2,108.43 - $2,668.91
$2,108.43 - $2,668.91
$2,108.43
$1,621.87 - $2,053.01
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$2,733.85 - $3,555.33
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$2,102.96 - $2,734.87
$2,102.96 - $2,734.87
$2,102.96

Next-Gen DuraPella Power Reclining Sectional

3D Available

Stylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power reclining sectional,...

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$2,733.85 - $3,555.33
$2,733.85 - $3,555.33
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$1,529.89
$1,529.89 - $1,529.89
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$1,176.84
$1,176.84 - $1,176.84
$1,176.84

Next-Gen DuraPella Power Reclining Sectional Loveseat

Stylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power reclining sectional ...

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$1,529.89
$1,529.89 - $1,529.89
$1,529.89
$1,176.84
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$1,764.43
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$1,357.25
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$1,357.25

Next-Gen DuraPella Power Reclining Sectional Loveseat with Console

Stylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power reclining sectional ...

View full details
$1,764.43
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$1,357.25
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$1,913.56
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$1,471.97
$1,471.97 - $1,471.97
$1,471.97

Next-Gen DuraPella Power Reclining Sectional Sofa

Stylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power reclining sectional ...

View full details
$1,913.56
$1,913.56 - $1,913.56
$1,913.56
$1,471.97
$1,471.97 - $1,471.97
$1,471.97
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$2,108.43
$2,108.43 - $2,108.43
$2,108.43
$1,621.87
$1,621.87 - $1,621.87
$1,621.87

Next-Gen DuraPella Power Reclining Sofa

3D Available

It’s time to rethink the way you relax—and time to experience the joys of this power reclining sofa. Taking a fashion-forward approach to the art o...

View full details
$2,108.43
$2,108.43 - $2,108.43
$2,108.43
$1,621.87
$1,621.87 - $1,621.87
$1,621.87
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Signature Design by Ashley — Frequently Asked Questions

Does Southeastern Furniture (Greensboro, NC) carry Signature Design by Ashley?

Yes. We're proud to carry Signature Design by Ashley — on-trend furniture at everyday value across every room — and you'll find its current lineup right here in this collection.

What is Signature Design by Ashley known for?

Signature Design by Ashley is recognized for on-trend furniture at everyday value across every room, with a focus on balancing style, everyday comfort, and long-term durability so the pieces hold up to real life.

Is Signature Design by Ashley a good brand?

Signature Design by Ashley is a well-established, widely trusted name — one reason we stock it. The best way to judge fit is to browse this collection and compare the pieces against what you're looking for; contact us if you'd like our take.

Does Signature Design by Ashley come with a warranty?

Yes — Signature Design by Ashley products are backed by the manufacturer's warranty, which covers defects for a period that varies by item. Keep your receipt as proof of purchase and contact us if you ever need to start a claim.

Do you deliver and finance Signature Design by Ashley products?

Yes on both. We offer financing options on qualifying purchases, and we deliver throughout our service area — see our shipping & delivery policy or contact us for a quote.

What if my Signature Design by Ashley item arrives damaged?

Note it on the delivery paperwork, take a few photos, and contact us right away. We'll work with you and Signature Design by Ashley to arrange a repair, replacement, or return under our return policy.

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