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Welcome to Southeastern Furniture! 3000 S. Elm-Eugene St., Greensboro, NC 27406
Welcome to Southeastern Furniture! 3000 S. Elm-Eugene St., Greensboro, NC 27406
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Signature Design by Ashley

Shop the Signature Design collection at Southeastern Furniture in Greensboro, NC. Signature Design is one of the most recognized names in home furnishing, offering an expansive range of furniture across living room, bedroom, dining room, home office, and home accent categories. The collection is known for combining on-trend style with reliable construction and accessible pricing — making it a go-to choice for homeowners who want well-designed furniture without the high-end price tag. Whether you're furnishing a single room or an entire home, Signature Design offers enough variety in styles, finishes, and configurations to cover every need. From casual contemporary sofas to classic bedroom sets to modern dining tables, the collection has something for every room and every taste. Browse the Signature Design lineup online or visit our furniture showroom in Greensboro to see the collection in person. Delivery and flexible financing available. Financing options available.

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Hillside Barn Pillow image Save 23% Save %
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$53.66
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Hillside Barn Pillow

Specifications Dimensions 16''W x 16''D x 6''H Weight 1.5lbs. Brand Name Signature Design by Ashley¨ Material Fabric Lifestyle Contemporary UPC 240...

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$69.76
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$53.66
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$53.66
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Hollyann Oversized Accent Ottoman image Save 23% Save %
$347.58
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$267.37
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Hollyann Oversized Accent Ottoman

Cool takes a new shape in your living room with this ottoman. Rounding out your stylish, urban space, this piece sports a velvety soft upholstery a...

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$347.58
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$267.37
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$267.37
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Hyanna Bed image Save up to 23% Save %
$306.71 - $457.03
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$235.93 - $351.56
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$235.93

Hyanna Bed

3D Available

Inspired by natural beauty, refined to perfection. This king panel bed brings cozy outdoor vibes to your bedroom with its warm and inviting golden ...

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$306.71 - $457.03
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$306.71
$235.93 - $351.56
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$235.93
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Hyanna Bed with 1 Side Storage image Save up to 23% Save %
$620.59 - $655.49
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$620.59
$477.38 - $504.22
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Hyanna Bed with 1 Side Storage

3D Available

Inspired by natural beauty, refined to perfection. With its warm and inviting golden rustic finish, the Hyanna full panel bed with storage brings c...

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$620.59 - $655.49
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$477.38 - $504.22
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$477.38
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Hyanna Bed with 2 Side Storage image
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$768.52 - $956.15
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$591.17 - $735.50
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$591.17

Hyanna Bed with 2 Side Storage

3D Available

Inspired by natural beauty, refined to perfection. With its warm and inviting golden rustic finish, the Hyanna twin panel bed with storage brings c...

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$768.52 - $956.15
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$591.17 - $735.50
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Hyanna Panel Storage Bed image
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$514.75 - $644.64
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$395.96 - $495.88
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Hyanna Panel Storage Bed

3D Available

Inspired by natural beauty, refined to perfection. This king panel storage bed brings cozy outdoor vibes to your bedroom with its warm and inviting...

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$514.75 - $644.64
$514.75 - $644.64
$514.75
$395.96 - $495.88
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Hyanna Panel Storage Bed with 1 Under Bed Storage Drawer image
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$763.72 - $880.37
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$763.72
$587.48 - $677.21
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$587.48

Hyanna Panel Storage Bed with 1 Under Bed Storage Drawer

3D Available

Inspired by natural beauty, refined to perfection. This king panel storage bed brings cozy outdoor vibes to your bedroom with its warm and inviting...

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$763.72 - $880.37
$763.72 - $880.37
$763.72
$587.48 - $677.21
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$587.48
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Hyanna Panel Storage Bed with 2 Under Bed Storage Drawer image
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$909.26 - $1,025.91
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$699.43 - $789.16
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Hyanna Panel Storage Bed with 2 Under Bed Storage Drawer

3D Available

Inspired by natural beauty, refined to perfection. This king panel storage bed brings cozy outdoor vibes to your bedroom with its warm and inviting...

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$909.26 - $1,025.91
$909.26 - $1,025.91
$909.26
$699.43 - $789.16
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Iansboro Vase image
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$64.96 - $78.18
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$49.97 - $60.14
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Iansboro Vase

This vase offers a unique take on contemporary stylings. An antiqued goldtone finish has a glam appeal, while the rounded form gives it geometric c...

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$64.96 - $78.18
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Ivygail 7'5" x 9'6" Rug image
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$192.44
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$148.03
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Ivygail 7'5" x 9'6" Rug

The Ivygail rug leaves so much to the imagination. Its abstract linear design in shades of gray and ivory dresses up a room with soft, visual textu...

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$192.44
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$148.03
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Ivygail 5' x 7' Rug image
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$101.04
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$77.72
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Ivygail 5' x 7' Rug

This rug leaves so much to the imagination. Its abstract linear design in shades of gray and ivory dresses up a room with soft, visual texture and ...

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$101.04
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$77.72
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Jacek Table Lamp (Set of 2) image
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Jacek Table Lamp (Set of 2)

Faux concrete sets the stage for this ultra contemporary brass-tone table lamp. This substantial lamp is topped with a chic all-black shade with a ...

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Jacinth 5' x 6'7" Rug image
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$168.39
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$129.53
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Jacinth 5' x 6'7" Rug

Love an ultra-modern aesthetic? Dress up your room with this area rug. Its plush pile’s carved geometric design in subtle multicolored tones is pur...

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$168.39
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Jacinth 6'6" x 9'6" Rug image
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$276.64
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$212.80
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Jacinth 6'6" x 9'6" Rug

Love an ultra-modern aesthetic? Dress up your room with this area rug. Its plush pile’s carved geometric design in subtle multicolored tones is pur...

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$276.64
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$212.80
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Jae Desk Lamp image
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$153.95
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$118.42
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Jae Desk Lamp

This metal desk lamp combines two of today’s hottest trends: a retro-inspired design and industrial-chic styling. It’s the very best of form and fu...

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$153.95
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$118.42
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Jettner 5' x 7' Rug image
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$89.01
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$89.01
$68.47
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Jettner 5' x 7' Rug

Bring a sense of warmth and comfort, with a modern flair, to any room. With its geometric design, this area rug makes a statement with clean lines ...

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$89.01
$89.01 - $89.01
$89.01
$68.47
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Jettner 7'10" x 10' Rug image
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$208.08
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$160.06
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Jettner 7'10" x 10' Rug

Bring a sense of warmth and comfort, with a modern flair, to any room. With its geometric design, this area rug makes a statement with clean lines ...

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$208.08
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$160.06
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Karalee 5' x 7' Rug image
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$360.83
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$277.56
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Karalee 5' x 7' Rug

Stay on trend with boho chic. This area rug is just neutral enough to work with your decor and just cool enough to keep your space hip. Decorate ag...

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$360.83
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Karalee 8' x 10' Rug image
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$690.39
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$690.39
$531.07
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Karalee 8' x 10' Rug

Stay on trend with boho chic. This area rug is just neutral enough to work with your decor and just cool enough to keep your space hip. Decorate ag...

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$690.39
$690.39 - $690.39
$690.39
$531.07
$531.07 - $531.07
$531.07
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Karenton Vase image
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$54.12 - $64.96
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$54.12
$41.63 - $49.97
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Karenton Vase

Equal parts elegant and organic, this vase brings ethereal beauty to your tabletop. Its white finish seamlessly harmonizes with existing accents. M...

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$54.12 - $64.96
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$41.63 - $49.97
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Keerwick Loveseat image
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$681.94
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$681.94
$524.57
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$524.57

Keerwick Loveseat

You want your home to reflect your modern, trendy eye for design. This loveseat is here to help. Bold, bright and beautiful, it adds a fashion-forw...

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$681.94
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$524.57
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Keerwick Ottoman image
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$299.47
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$299.47
$230.36
$230.36 - $230.36
$230.36

Keerwick Ottoman

You want your home to reflect your modern, trendy eye for design. This ottoman is here to help. Bold, bright and beautiful, it adds a fashion-forwa...

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$299.47
$299.47 - $299.47
$299.47
$230.36
$230.36 - $230.36
$230.36
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Keerwick Oversized Chair image
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$600.16
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$600.16
$461.66
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Keerwick Oversized Chair

You want your home to reflect your modern, trendy eye for design. This oversized chair is here to help. Bold, bright and beautiful, it adds a fashi...

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$600.16
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$461.66
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Keerwick Sofa image
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$734.88
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$565.29
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$565.29

Keerwick Sofa

You want your home to reflect your modern, trendy eye for design. This sofa is here to help. Bold, bright and beautiful, it adds a fashion-forward ...

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$734.88
$734.88 - $734.88
$734.88
$565.29
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$565.29
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Signature Design by Ashley — Frequently Asked Questions

Does Southeastern Furniture (Greensboro, NC) carry Signature Design by Ashley?

Yes. We're proud to carry Signature Design by Ashley — on-trend furniture at everyday value across every room — and you'll find its current lineup right here in this collection.

What is Signature Design by Ashley known for?

Signature Design by Ashley is recognized for on-trend furniture at everyday value across every room, with a focus on balancing style, everyday comfort, and long-term durability so the pieces hold up to real life.

Is Signature Design by Ashley a good brand?

Signature Design by Ashley is a well-established, widely trusted name — one reason we stock it. The best way to judge fit is to browse this collection and compare the pieces against what you're looking for; contact us if you'd like our take.

Does Signature Design by Ashley come with a warranty?

Yes — Signature Design by Ashley products are backed by the manufacturer's warranty, which covers defects for a period that varies by item. Keep your receipt as proof of purchase and contact us if you ever need to start a claim.

Do you deliver and finance Signature Design by Ashley products?

Yes on both. We offer financing options on qualifying purchases, and we deliver throughout our service area — see our shipping & delivery policy or contact us for a quote.

What if my Signature Design by Ashley item arrives damaged?

Note it on the delivery paperwork, take a few photos, and contact us right away. We'll work with you and Signature Design by Ashley to arrange a repair, replacement, or return under our return policy.

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