Signature Design by Ashley

Shop the Signature Design collection at Southeastern Furniture in Greensboro, NC. Signature Design is one of the most recognized names in home furnishing, offering an expansive range of furniture across living room, bedroom, dining room, home office, and home accent categories. The collection is known for combining on-trend style with reliable construction and accessible pricing — making it a go-to choice for homeowners who want well-designed furniture without the high-end price tag. Whether you're furnishing a single room or an entire home, Signature Design offers enough variety in styles, finishes, and configurations to cover every need. From casual contemporary sofas to classic bedroom sets to modern dining tables, the collection has something for every room and every taste. Browse the Signature Design lineup online or visit our furniture showroom in Greensboro to see the collection in person. Delivery and flexible financing available. Financing options available.

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$192.44 - $432.99

$192.44

$148.03 - $333.07

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Kasney Medium Rug

Add a modern touch with this shag rug. Its warm neutral shades and high pile offer a super-soft feel while bringing texture to high-traffic areas. ...

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Kimora Outdoor Sectional

Add luxury, comfort and durability to alfresco fun. This outdoor sectional captures the textural beauty of wicker while withstanding the elements, ...

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Kristiland Coffee Table

Add exceptional casual appeal to your entertaining and gathering space with this coffee table. A light wood-tone finish enhances its natural beauty...

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Kristiland End Table

Add exceptional casual appeal to your entertaining and gathering space with this end table. A light wood-tone finish enhances its natural beauty, w...

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Kurthorne Vase

Infuse your shelf, mantel or tabletop with casual charm. Crafted from clear seeded glass, this vase effortlessly captures the essence of weathered ...

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Laddford Accent Cabinet

Delighting fans of rustic-chic style, this accent cabinet tells a story with its unique markings and tonal variation. The antiqued brown hardware a...

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Laddway Rug

If there’s any rug that beckons you to slip off your shoes and sink your toes into true comfort, this area rug is it. Just imagine how good the plu...

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$37.27 - $145.52

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Landcher Pillow

Wowing with its weavy waffle pattern, this versatile accent pillow delivers rich texture in a soothing tone. Pair it with bold hues to produce a st...

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$465.43 - $655.49

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Landocken Bed

Add homespun charm to your restful retreat. A modern take on a timeless silhouette, this queen panel bed pairs a dark slate blue finish with light ...

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Landocken Chest of Drawers

Add homespun charm to your restful retreat. A modern take on a timeless silhouette, this chest of drawers pairs a dark slate blue finish with a lig...

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Landocken Dresser

Add homespun charm to your restful retreat. A modern take on a timeless silhouette, this dresser pairs a dark slate blue finish with a light brown ...

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Landocken Dresser and Mirror

Add homespun charm to your restful retreat. A modern take on a timeless silhouette, this dresser and mirror set pairs a dark slate blue finish with...

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$230.36

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Landocken Nightstand

Add homespun charm to your restful retreat. A modern take on a timeless silhouette, this nightstand pairs a dark slate blue finish with a light bro...

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$230.36

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Langwest Counter Height Dining Table and 4 Barstools (Set of 5) image

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Langwest Counter Height Dining Table and 4 Barstools (Set of 5)

Can’t decide between classic and contemporary? Embrace the beauty of transitional style with this casually sophisticated counter height dining tabl...

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$556.04

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Langwest Dining Table and 4 Chairs and Bench (Set of 6) image

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Langwest Dining Table and 4 Chairs and Bench (Set of 6)

Can’t decide between classic and contemporary? Embrace the beauty of transitional style with this casually sophisticated dining table, chairs and b...

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Langwest Dining Table and 4 Chairs (Set of 5) image

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Langwest Dining Table and 4 Chairs (Set of 5)

Can’t decide between classic and contemporary? Embrace the beauty of transitional style with this casually sophisticated dining table and chairs. T...

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$520.77 - $737.27

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$400.59 - $567.13

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Lanolee Bed

3D Available

The casual design of this twin panel bed introduces a time-honored look to your restful retreat. The beautifully crafted piece is built to last, wi...

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$520.77 - $737.27

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$709.63

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$545.87

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Lanolee Chest of Drawers

3D Available

The casual design of this chest of drawers introduces a time-honored look to your restful retreat. Spacious enough to hold all your essentials, the...

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$709.63

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$586.58

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Lanolee Dresser

3D Available

The casual design of this dresser introduces a time-honored look to your restful retreat. Spacious enough to hold all your essentials, the beautifu...

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$762.55

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$927.32

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$713.32

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Lanolee Dresser and Mirror

3D Available

The casual design of this dresser and mirror introduces a time-honored look to your restful retreat. Spacious enough to hold all your essentials, t...

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$299.47

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$230.36

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$230.36

Lanolee Nightstand

3D Available

The casual design of this nightstand introduces a time-honored look to your restful retreat. Spacious enough to hold all your essentials, the beaut...

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$299.47

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$230.36

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$97.41

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$74.93

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Laurentia Table Lamp

Transparency is in style with this table lamp. A unique pattern reflects in the faceted base as light passes through. Metal in an an antiqued bronz...

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$97.41

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$74.93

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$187.62

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$144.32

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Layal Table Lamp

3D Available

With its textural elements and neutral hues, this table lamp is a natural fit for so many spaces. The paper composite base with organic texture fee...

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$187.62

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$144.32

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$202.06

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$155.43

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Leesdale 5' x 7' Rug

Need a centerpiece for your contemporary space? This area rug, with its high-low stripe design, captures the essence of designer styling. And its d...

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$202.06

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$155.43

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Signature Design by Ashley — Frequently Asked Questions

Does Southeastern Furniture (Greensboro, NC) carry Signature Design by Ashley?

Yes. We're proud to carry Signature Design by Ashley — on-trend furniture at everyday value across every room — and you'll find its current lineup right here in this collection.

What is Signature Design by Ashley known for?

Signature Design by Ashley is recognized for on-trend furniture at everyday value across every room, with a focus on balancing style, everyday comfort, and long-term durability so the pieces hold up to real life.

Is Signature Design by Ashley a good brand?

Signature Design by Ashley is a well-established, widely trusted name — one reason we stock it. The best way to judge fit is to browse this collection and compare the pieces against what you're looking for; contact us if you'd like our take.

Does Signature Design by Ashley come with a warranty?

Yes — Signature Design by Ashley products are backed by the manufacturer's warranty, which covers defects for a period that varies by item. Keep your receipt as proof of purchase and contact us if you ever need to start a claim.

Do you deliver and finance Signature Design by Ashley products?

Yes on both. We offer financing options on qualifying purchases, and we deliver throughout our service area — see our shipping & delivery policy or contact us for a quote.

What if my Signature Design by Ashley item arrives damaged?

Note it on the delivery paperwork, take a few photos, and contact us right away. We'll work with you and Signature Design by Ashley to arrange a repair, replacement, or return under our return policy.

Signature Design by Ashley

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Signature Design by Ashley — Frequently Asked Questions

Does Southeastern Furniture (Greensboro, NC) carry Signature Design by Ashley?

What is Signature Design by Ashley known for?

Is Signature Design by Ashley a good brand?

Does Signature Design by Ashley come with a warranty?

Do you deliver and finance Signature Design by Ashley products?

What if my Signature Design by Ashley item arrives damaged?