Skip to content
"Great selection, great customer service
I'll continue to do business with them, great experience.
Read More Reviews At:
Google
Welcome to Southeastern Furniture! 3000 S. Elm-Eugene St., Greensboro, NC 27406
Welcome to Southeastern Furniture! 3000 S. Elm-Eugene St., Greensboro, NC 27406
About Us Contact Us Financing Furniture Care Accessibility

Signature Design by Ashley

Shop the Signature Design collection at Southeastern Furniture in Greensboro, NC. Signature Design is one of the most recognized names in home furnishing, offering an expansive range of furniture across living room, bedroom, dining room, home office, and home accent categories. The collection is known for combining on-trend style with reliable construction and accessible pricing — making it a go-to choice for homeowners who want well-designed furniture without the high-end price tag. Whether you're furnishing a single room or an entire home, Signature Design offers enough variety in styles, finishes, and configurations to cover every need. From casual contemporary sofas to classic bedroom sets to modern dining tables, the collection has something for every room and every taste. Browse the Signature Design lineup online or visit our furniture showroom in Greensboro to see the collection in person. Delivery and flexible financing available. Financing options available.

Filters

Filter

Refine

view all

Type

Brand

Price

AR Availability

Bed Size

Bed Style

Color

Consumer Assembly

Dining Table Height

Group

Manual

Material

Mirror Type

Number of Doors

Number of Drawers

Number of Shelves

Piece Count

Power

Product Theme

Product Video

Rug Special Feature

Seat Count

Shade

Shape

Shipping

clear

Style

Sub Brand

Table Shape

Throw Fabric

Top Products

Collection

clear
$
$
Save 23% Save %
$859.98
$859.98 - $859.98
$859.98
$661.52
$661.52 - $661.52
$661.52

Fair Ridge Accent Cabinet

3D Available

Whether you see squares, triangles or diamonds on its distinctive doors, you can’t help but be captivated by the high-end look and feel of this acc...

View full details
$859.98
$859.98 - $859.98
$859.98
$661.52
$661.52 - $661.52
$661.52
Save 23% Save %
Save 23% Save %
$229.72
$229.72 - $229.72
$229.72
$176.71
$176.71 - $176.71
$176.71

Fanthorne Wall Art

New Product - Professional Photography Coming Soon

Your search for the perfect statement piece ends with this contemporary wall art. With the feel of an abstract landscape, the hand painted canvas s...

View full details
$229.72
$229.72 - $229.72
$229.72
$176.71
$176.71 - $176.71
$176.71
Save 23% Save %
Save 23% Save %
$843.13
$843.13 - $843.13
$843.13
$648.56
$648.56 - $648.56
$648.56

Feazada Power Recliner

Prepare to be wowed. This power recliner is ready to elevate your home theater experience, with one-touch power controls and futuristic LED lights ...

View full details
$843.13
$843.13 - $843.13
$843.13
$648.56
$648.56 - $648.56
$648.56
Save 23% Save %
Save up to 23% Save %
$900.85 - $1,092.08
$900.85 - $1,092.08
$900.85
$692.96 - $840.06
$692.96 - $840.06
$692.96

Feddinger Bed

A relaxed take on casual traditional design, this queen panel bed strikes a comfy pose with a classic sensibility. Its timeless design and chestnut...

View full details
$900.85 - $1,092.08
$900.85 - $1,092.08
$900.85
$692.96 - $840.06
$692.96 - $840.06
$692.96
Save up to 23% Save %
Save 23% Save %
$1,228.01
$1,228.01 - $1,228.01
$1,228.01
$944.62
$944.62 - $944.62
$944.62

Feddinger Chest of Drawers

A relaxed take on casual traditional design, this chest of drawers strikes a comfy pose with a classic sensibility. Its timeless design and chestnu...

View full details
$1,228.01
$1,228.01 - $1,228.01
$1,228.01
$944.62
$944.62 - $944.62
$944.62
Save 23% Save %
Save 23% Save %
$1,090.88
$1,090.88 - $1,090.88
$1,090.88
$839.14
$839.14 - $839.14
$839.14

Feddinger Dresser

A relaxed take on casual traditional design, this dresser strikes a comfy pose with a classic sensibility. Its timeless design and chestnut brown w...

View full details
$1,090.88
$1,090.88 - $1,090.88
$1,090.88
$839.14
$839.14 - $839.14
$839.14
Save 23% Save %
Save 23% Save %
$1,337.45
$1,337.45 - $1,337.45
$1,337.45
$1,028.81
$1,028.81 - $1,028.81
$1,028.81

Feddinger Dresser and Mirror

A relaxed take on casual traditional design, this dresser with mirror strikes a comfy pose with a classic sensibility. Its timeless design and ches...

View full details
$1,337.45
$1,337.45 - $1,337.45
$1,337.45
$1,028.81
$1,028.81 - $1,028.81
$1,028.81
Save 23% Save %
Save up to 23% Save %
$1,308.59 - $1,502.23
$1,308.59 - $1,502.23
$1,308.59
$1,006.61 - $1,155.56
$1,006.61 - $1,155.56
$1,006.61

Feddinger Panel Storage Bed

A relaxed take on casual traditional design, this queen panel storage bed strikes a comfy pose with a classic sensibility. Its timeless design and ...

View full details
$1,308.59 - $1,502.23
$1,308.59 - $1,502.23
$1,308.59
$1,006.61 - $1,155.56
$1,006.61 - $1,155.56
$1,006.61
Save up to 23% Save %
Save 23% Save %
$690.39
$690.39 - $690.39
$690.39
$531.07
$531.07 - $531.07
$531.07

Femley Recliner

Tired of searching for the right rocker recliner? Find your perfect fit with this chair. Its rich, supple upholstery has the look of timeless leath...

View full details
$690.39
$690.39 - $690.39
$690.39
$531.07
$531.07 - $531.07
$531.07
Save 23% Save %
Save 23% Save %
$841.93
$841.93 - $841.93
$841.93
$647.64
$647.64 - $647.64
$647.64

Fenna Accent Chair

Looking for a statement piece that's both stylish and comfortable? This accent chair delivers with its vibrant multicolor block pattern and plush u...

View full details
$841.93
$841.93 - $841.93
$841.93
$647.64
$647.64 - $647.64
$647.64
Save 23% Save %
Save 23% Save %
$204.46
$204.46 - $204.46
$204.46
$157.28
$157.28 - $157.28
$157.28

Fendenmore Chairside End Table

New Product - Professional Photography Coming Soon

Embrace simply stylish sofa-side function with this chairside end table. Keep entertainment essentials like remotes, coasters and more close with t...

View full details
$204.46
$204.46 - $204.46
$204.46
$157.28
$157.28 - $157.28
$157.28
Save 23% Save %
Save 23% Save %
$395.69
$395.69 - $395.69
$395.69
$304.38
$304.38 - $304.38
$304.38

Fintan Floor Mirror

New Product - Professional Photography Coming Soon

With a gracefully arching top dressed in a goldtone finish, this floor mirror embodies contemporary elegance. Its substantial scale wows, ushering ...

View full details
$395.69
$395.69 - $395.69
$395.69
$304.38
$304.38 - $304.38
$304.38
Save 23% Save %
Save 23% Save %
$846.76
$846.76 - $846.76
$846.76
$651.35
$651.35 - $651.35
$651.35

First Base Reclining Loveseat

3D Available

This loveseat tees you up to catch up on streaming or enjoy the latest game without breaking the bank. Its easy reclining motion and inviting stitc...

View full details
$846.76
$846.76 - $846.76
$846.76
$651.35
$651.35 - $651.35
$651.35
Save 23% Save %
Save 23% Save %
$602.58
$602.58 - $602.58
$602.58
$463.52
$463.52 - $463.52
$463.52

First Base Recliner

3D Available

This recliner tees you up to catch up on streaming or enjoy the latest game without breaking the bank. Its easy reclining motion and inviting stitc...

View full details
$602.58
$602.58 - $602.58
$602.58
$463.52
$463.52 - $463.52
$463.52
Save 23% Save %
Save 23% Save %
$876.80
$876.80 - $876.80
$876.80
$674.46
$674.46 - $674.46
$674.46

First Base Reclining Sofa

3D Available

This sofa tees you up to catch up on streaming or enjoy the latest game without breaking the bank. Its easy reclining motion and inviting stitched ...

View full details
$876.80
$876.80 - $876.80
$876.80
$674.46
$674.46 - $674.46
$674.46
Save 23% Save %
Save 23% Save %
$1,433.69
$1,433.69 - $1,433.69
$1,433.69
$1,102.84
$1,102.84 - $1,102.84
$1,102.84

Fitzroy Accent Cabinet

New Product - Professional Photography Coming Soon

This stunning accent cabinet combines modern design with sophisticated materials. Its natural finish and sleek white marble top create an elegant c...

View full details
$1,433.69
$1,433.69 - $1,433.69
$1,433.69
$1,102.84
$1,102.84 - $1,102.84
$1,102.84
Save 23% Save %
Save 23% Save %
$306.71
$306.71 - $306.71
$306.71
$235.93
$235.93 - $235.93
$235.93

Floymour Wall Art

New Product - Professional Photography Coming Soon

Muted tones make a big visual impact in this wall art. Exuding a modern sensibility, its hand painted abstract design brings dynamic visual interes...

View full details
$306.71
$306.71 - $306.71
$306.71
$235.93
$235.93 - $235.93
$235.93
Save 23% Save %
Save 23% Save %
$602.58
$602.58 - $602.58
$602.58
$463.52
$463.52 - $463.52
$463.52

Foreside Recliner

Sometimes seeing is believing. And you can rest assured that this rocker recliner is every bit as indulgent as it looks. Designed to put you in the...

View full details
$602.58
$602.58 - $602.58
$602.58
$463.52
$463.52 - $463.52
$463.52
Save 23% Save %
Save 23% Save %
$958.58
$958.58 - $958.58
$958.58
$737.37
$737.37 - $737.37
$737.37

Foreside Reclining Loveseat with Console

Sometimes seeing is believing. And you can rest assured that this reclining loveseat with console is every bit as indulgent as it looks. Designed t...

View full details
$958.58
$958.58 - $958.58
$958.58
$737.37
$737.37 - $737.37
$737.37
Save 23% Save %
Save 23% Save %
$958.58
$958.58 - $958.58
$958.58
$737.37
$737.37 - $737.37
$737.37

Foreside Reclining Sofa

Sometimes seeing is believing. And you can rest assured that this reclining sofa is every bit as indulgent as it looks. Designed to put you in the ...

View full details
$958.58
$958.58 - $958.58
$958.58
$737.37
$737.37 - $737.37
$737.37
Save 23% Save %
Save 23% Save %
$1,254.47
$1,254.47 - $1,254.47
$1,254.47
$964.98
$964.98 - $964.98
$964.98

Forest Lake Power Recliner

Trend-right style, meet irresistible modern function. Your living room gets a cozy-cool upgrade with this power recliner. Curl up in its ultra-chic...

View full details
$1,254.47
$1,254.47 - $1,254.47
$1,254.47
$964.98
$964.98 - $964.98
$964.98
Save 23% Save %
Save 23% Save %
$1,799.32
$1,799.32 - $1,799.32
$1,799.32
$1,384.09
$1,384.09 - $1,384.09
$1,384.09

Forest Lake Power Reclining Loveseat with Console

Trend-right style, meet irresistible modern function. Your living room gets a cozy-cool upgrade with the TwinBrooke power reclining loveseat. Curl ...

View full details
$1,799.32
$1,799.32 - $1,799.32
$1,799.32
$1,384.09
$1,384.09 - $1,384.09
$1,384.09
Save 23% Save %
Save 23% Save %
$1,799.32
$1,799.32 - $1,799.32
$1,799.32
$1,384.09
$1,384.09 - $1,384.09
$1,384.09

Forest Lake Power Reclining Sofa

Trend-right style, meet irresistible modern function. Your living room gets a cozy-cool upgrade with this power reclining sofa. Curl up in its ultr...

View full details
$1,799.32
$1,799.32 - $1,799.32
$1,799.32
$1,384.09
$1,384.09 - $1,384.09
$1,384.09
Save 23% Save %
Save up to 23% Save %
$423.37 - $608.58
$423.37 - $608.58
$423.37
$325.67 - $468.14
$325.67 - $468.14
$325.67

Fortlorn Bed

3D Available

Grace your restful retreat with an added dose of refinement. This queen panel bed showcases a stunning rich brown wood tone, while the rounded fram...

View full details
$423.37 - $608.58
$423.37 - $608.58
$423.37
$325.67 - $468.14
$325.67 - $468.14
$325.67
Save up to 23% Save %

Signature Design by Ashley — Frequently Asked Questions

Does Southeastern Furniture (Greensboro, NC) carry Signature Design by Ashley?

Yes. We're proud to carry Signature Design by Ashley — on-trend furniture at everyday value across every room — and you'll find its current lineup right here in this collection.

What is Signature Design by Ashley known for?

Signature Design by Ashley is recognized for on-trend furniture at everyday value across every room, with a focus on balancing style, everyday comfort, and long-term durability so the pieces hold up to real life.

Is Signature Design by Ashley a good brand?

Signature Design by Ashley is a well-established, widely trusted name — one reason we stock it. The best way to judge fit is to browse this collection and compare the pieces against what you're looking for; contact us if you'd like our take.

Does Signature Design by Ashley come with a warranty?

Yes — Signature Design by Ashley products are backed by the manufacturer's warranty, which covers defects for a period that varies by item. Keep your receipt as proof of purchase and contact us if you ever need to start a claim.

Do you deliver and finance Signature Design by Ashley products?

Yes on both. We offer financing options on qualifying purchases, and we deliver throughout our service area — see our shipping & delivery policy or contact us for a quote.

What if my Signature Design by Ashley item arrives damaged?

Note it on the delivery paperwork, take a few photos, and contact us right away. We'll work with you and Signature Design by Ashley to arrange a repair, replacement, or return under our return policy.

5 Stars
Top Rated
Delivery Available
Payment Options Available