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Welcome to Southeastern Furniture! 3000 S. Elm-Eugene St., Greensboro, NC 27406
Welcome to Southeastern Furniture! 3000 S. Elm-Eugene St., Greensboro, NC 27406
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Signature Design by Ashley

Shop the Signature Design collection at Southeastern Furniture in Greensboro, NC. Signature Design is one of the most recognized names in home furnishing, offering an expansive range of furniture across living room, bedroom, dining room, home office, and home accent categories. The collection is known for combining on-trend style with reliable construction and accessible pricing — making it a go-to choice for homeowners who want well-designed furniture without the high-end price tag. Whether you're furnishing a single room or an entire home, Signature Design offers enough variety in styles, finishes, and configurations to cover every need. From casual contemporary sofas to classic bedroom sets to modern dining tables, the collection has something for every room and every taste. Browse the Signature Design lineup online or visit our furniture showroom in Greensboro to see the collection in person. Delivery and flexible financing available. Financing options available.

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Mervannie Counter Height Barstool

New Product - Professional Photography Coming Soon

There’s contemporary style you love looking at and contemporary style you can comfortably live with. Have your fill of both with this counter heigh...

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Mervannie Counter Height Dining Table

New Product - Professional Photography Coming Soon

There’s contemporary style you love looking at and contemporary style you can comfortably live with. Have your fill of both with this counter heigh...

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$945.54 - $1,281.38
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Midnight-Madness Sectional Sofa

Wrapped in luxuriously soft jumbo corduroy, this sectional sofa takes cozy and inviting to a higher level. The sumptuous piece is perfect for unwin...

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Misty-Lakes Double Chaise Sectional

Settle into everyday luxury with this double chaise sectional. Its casual contemporary silhouette creates a relaxed yet refined presence, while sof...

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Misty-Lakes Sectional

Settle into everyday luxury with this sectional. Its casual contemporary silhouette creates a relaxed yet refined presence, while soft, easy-to-cle...

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Misty-Lakes Sectional with Chaise

Settle into everyday luxury with this sectional with chaise. Its casual contemporary silhouette creates a relaxed yet refined presence, while soft,...

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Misty-Lakes Super Chaise

Settle into everyday luxury with this super chaise. Its casual contemporary silhouette creates a relaxed yet refined presence, while soft, easy-to-...

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Modmax II Double Chaise Sectional with Audio Consoles

Looking cool and contemporary is great. But when it comes down to it, you’re all about affordably luxurious lounging. With the top grain leather an...

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$2,387.93 - $3,574.04
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Modmax II Power Reclining Sectional with Audio Consoles

Looking cool and contemporary is great. But when it comes down to it, youÕre all about low-maintenance lounging. With the performance fabric on thi...

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$3,104.31 - $4,646.25
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Modmax II Reclining Loveseat

Looking cool and contemporary is great. But when it comes down to it, youÕre all about low-maintenance lounging. With the performance fabric on thi...

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Modmax II Reclining Sofa Chaise

Looking cool and contemporary is great. But when it comes down to it, youÕre all about low-maintenance lounging. With the performance fabric on thi...

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Modmax II Sectional Loveseat

Looking cool and contemporary is great. But when it comes down to it, you’re all about affordably luxurious lounging. With the top grain leather an...

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Modmax II Sectional Loveseat with Audio Console

Looking cool and contemporary is great. But when it comes down to it, you’re all about affordably luxurious lounging. With the top grain leather an...

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Modmax II Sectional Sofa

Looking cool and contemporary is great. But when it comes down to it, you’re all about affordably luxurious lounging. With the top grain leather an...

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Modmax II Sectional Sofa Chaise

Looking cool and contemporary is great. But when it comes down to it, you’re all about affordably luxurious lounging. With the top grain leather an...

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Modmax II Sectional Sofa with Storage Console

Looking cool and contemporary is great. But when it comes down to it, you’re all about affordably luxurious lounging. With the top grain leather an...

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Modmax II Sectional with Chaise and Audio Consoles

Looking cool and contemporary is great. But when it comes down to it, you’re all about affordably luxurious lounging. With the top grain leather an...

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Modmax II Sectional with Chaise and Storage Consoles

Looking cool and contemporary is great. But when it comes down to it, you’re all about affordably luxurious lounging. With the top grain leather an...

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$4,203.60
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$1,041.59
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$801.22
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Modmax II Swivel Glider Recliner

Looking cool and contemporary is great. But when it comes down to it, you’re all about affordably luxurious lounging. With the top grain leather an...

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Carianna Sofa

3D Available

Merging traditional motifs with a modern hue, this sofa ties your transitional seating area together. Classic roll arms decorated with nailhead tri...

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$867.18
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$667.06
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Elevate Edges Glider Recliner

New Product - Professional Photography Coming Soon

Sink into serious comfort with this glider recliner. Smooth faux leather in a soft neutral tone is combined with clean track arms and a plush, supp...

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Ella Grove Console

This console table takes casual design to a whole new level. Solid mango wood is adorned with a multi-step light brown finish that enhances its nat...

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$570.12
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$438.55
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Glennbre Loveseat

New Product - Professional Photography Coming Soon

A sleek interpretation of everyday relaxation, this loveseat pairs contemporary design with practical function. Its deeply hued faux leather and ne...

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$570.12
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$438.55
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$384.88
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Andorfield Wall Art (Set of 2)

This subtly dynamic wall art duo lends an air of movement to your decor. Neutral hues, meticulously crafted with hand painted details, come togethe...

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Signature Design by Ashley — Frequently Asked Questions

Does Southeastern Furniture (Greensboro, NC) carry Signature Design by Ashley?

Yes. We're proud to carry Signature Design by Ashley — on-trend furniture at everyday value across every room — and you'll find its current lineup right here in this collection.

What is Signature Design by Ashley known for?

Signature Design by Ashley is recognized for on-trend furniture at everyday value across every room, with a focus on balancing style, everyday comfort, and long-term durability so the pieces hold up to real life.

Is Signature Design by Ashley a good brand?

Signature Design by Ashley is a well-established, widely trusted name — one reason we stock it. The best way to judge fit is to browse this collection and compare the pieces against what you're looking for; contact us if you'd like our take.

Does Signature Design by Ashley come with a warranty?

Yes — Signature Design by Ashley products are backed by the manufacturer's warranty, which covers defects for a period that varies by item. Keep your receipt as proof of purchase and contact us if you ever need to start a claim.

Do you deliver and finance Signature Design by Ashley products?

Yes on both. We offer financing options on qualifying purchases, and we deliver throughout our service area — see our shipping & delivery policy or contact us for a quote.

What if my Signature Design by Ashley item arrives damaged?

Note it on the delivery paperwork, take a few photos, and contact us right away. We'll work with you and Signature Design by Ashley to arrange a repair, replacement, or return under our return policy.

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