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Welcome to Southeastern Furniture! 3000 S. Elm-Eugene St., Greensboro, NC 27406
Welcome to Southeastern Furniture! 3000 S. Elm-Eugene St., Greensboro, NC 27406
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Signature Design by Ashley

Shop the Signature Design collection at Southeastern Furniture in Greensboro, NC. Signature Design is one of the most recognized names in home furnishing, offering an expansive range of furniture across living room, bedroom, dining room, home office, and home accent categories. The collection is known for combining on-trend style with reliable construction and accessible pricing — making it a go-to choice for homeowners who want well-designed furniture without the high-end price tag. Whether you're furnishing a single room or an entire home, Signature Design offers enough variety in styles, finishes, and configurations to cover every need. From casual contemporary sofas to classic bedroom sets to modern dining tables, the collection has something for every room and every taste. Browse the Signature Design lineup online or visit our furniture showroom in Greensboro to see the collection in person. Delivery and flexible financing available. Financing options available.

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Kendanport Dresser and Mirror

Looking to make a subtly striking statement in your bedroom? We've got you covered. A sophisticated two-tone treatment on this dresser with mirror ...

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Kendanport Nightstand

New Product - Professional Photography Coming Soon

Looking to make a subtly striking statement in your bedroom? We've got you covered. This nightstand’s sophisticated two-tone treatment marries a wa...

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Kendanport Upholstered Bed

Looking to make a subtly striking statement in your bedroom? We've got you covered. This queen upholstered bed’s sophisticated two-tone treatment m...

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Kesleigh Wall Art

New Product - Professional Photography Coming Soon

Curate a cool and contemporary space from head to toe with this wall art. Neutral tones come together in a luxe abstract design, punctuated with a ...

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$179.19
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Kierlock Accent Mirror

New Product - Professional Photography Coming Soon

This accent mirror's organic shape and sleek black finish create a modern and artistic statement. Its subtle goldtone inner frame adds a touch of u...

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Kierreys Swivel Accent Chair

3D Available

Experience the perfect blend of well-appointed comfort and stylish design with this swivel accent chair. Its supple leather and barrel back invite ...

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Kimlee Sectional with Chaise

Cozy, casual comfort—made with everyday style in mind. This sectional with chaise is a reflection of your transitional tastes. Its soft-to-the-touc...

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Kimlee Sectional with Double Chaise

Cozy, casual comfort—made with everyday style in mind. This sectional with double chaise is a reflection of your transitional tastes. Its soft-to-t...

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Kimlee Super Chaise

Cozy, casual comfort—made with everyday style in mind. This super chaise is a reflection of your transitional tastes. Its soft-to-the-touch fabric,...

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Kimora Outdoor Swivel Lounge Chair

Add luxury, comfort and durability to alfresco fun. This outdoor swivel glider lounge chair captures the textural beauty of wicker while withstandi...

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Kimora Outdoor Swivel Lounge Chair with Cushion

3D Available

Add luxury, comfort and durability to alfresco fun. This outdoor swivel lounge chair captures the textural beauty of wicker while withstanding the ...

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$72.16
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Kinlanni Bedroom Mirror

New Product - Professional Photography Coming Soon

The natural wood tones and clean lines of this bedroom mirror echo your easygoing style sensibilities. With a warm finish and replicated oak grain,...

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Kinlanni Bedroom Storage Bench

New Product - Professional Photography Coming Soon

The natural wood tones and clean lines of this storage bench echo your easygoing style sensibilities. With a warm finish and replicated oak grain, ...

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Kinlanni Chest of Drawers

New Product - Professional Photography Coming Soon

The natural wood tones and clean lines of this chest of drawers echo your easygoing style sensibilities. With a warm finish and replicated oak grai...

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Kinlanni Dresser

New Product - Professional Photography Coming Soon

The natural wood tones and clean lines of this dresser echo your easygoing style sensibilities. With a warm finish and replicated oak grain, its ca...

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$481.10
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Kinlanni Dresser and Mirror

The natural wood tones and clean lines of this dresser with mirror echo your easygoing style sensibilities. With a warm finish and replicated oak g...

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$481.10
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$192.44
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$148.03
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Kinlanni Nightstand

New Product - Professional Photography Coming Soon

The natural wood tones and clean lines of this nightstand echo your easygoing style sensibilities. With a warm finish and replicated oak grain, its...

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$192.44
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Knightington Power Recliner with Audio Seating

Are you ready to immerse yourself in the ultimate home theater experience? Whether you’re streaming a series, reveling in a playlist or gaming with...

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$2,235.92
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Knightington Power Reclining Loveseat with Audio Seating

Are you ready to immerse yourself in the ultimate home theater experience? Whether you’re streaming a series, reveling in a playlist or gaming with...

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$3,325.63
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Knightington Power Reclining Sofa with Audio Seating

Are you ready to immerse yourself in the ultimate home theater experience? Whether you’re streaming a series, reveling in a playlist or gaming with...

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$3,325.63
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$2,558.18
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$722.85
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$556.04
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Korestone Lift-Top Coffee Table

3D Available

This richly finished lift-top coffee table makes life easy—in a casual, contemporary kinda way. The table's spacious lower shelf is ideal for displ...

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$722.85
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$556.04
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$306.71
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$235.93
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Korestone Sofa Table

New Product - Professional Photography Coming Soon

Master the art of casual contemporary design with the Korestone sofa table. Its softly rounded wood frame top pairs perfectly with an eye-catching ...

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$306.71
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$235.93
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$102.23
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$102.23
$78.64
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Kozlani Bedroom Mirror

New Product - Professional Photography Coming Soon

Fit for a princess. This bedroom mirror’s crisp matte white finish pairs with charming ornate beading details—the perfect crowning touches for your...

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$102.23
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$78.64
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$78.64
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$601.38
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$601.38
$462.60
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Kozlani Chest of Drawers

New Product - Professional Photography Coming Soon

Fit for a princess. This chest of drawers’ crisp matte white finish pairs with charming elements like bun feet, crystal knobs and ornate beading—th...

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$601.38
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$462.60
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$462.60
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Signature Design by Ashley — Frequently Asked Questions

Does Southeastern Furniture (Greensboro, NC) carry Signature Design by Ashley?

Yes. We're proud to carry Signature Design by Ashley — on-trend furniture at everyday value across every room — and you'll find its current lineup right here in this collection.

What is Signature Design by Ashley known for?

Signature Design by Ashley is recognized for on-trend furniture at everyday value across every room, with a focus on balancing style, everyday comfort, and long-term durability so the pieces hold up to real life.

Is Signature Design by Ashley a good brand?

Signature Design by Ashley is a well-established, widely trusted name — one reason we stock it. The best way to judge fit is to browse this collection and compare the pieces against what you're looking for; contact us if you'd like our take.

Does Signature Design by Ashley come with a warranty?

Yes — Signature Design by Ashley products are backed by the manufacturer's warranty, which covers defects for a period that varies by item. Keep your receipt as proof of purchase and contact us if you ever need to start a claim.

Do you deliver and finance Signature Design by Ashley products?

Yes on both. We offer financing options on qualifying purchases, and we deliver throughout our service area — see our shipping & delivery policy or contact us for a quote.

What if my Signature Design by Ashley item arrives damaged?

Note it on the delivery paperwork, take a few photos, and contact us right away. We'll work with you and Signature Design by Ashley to arrange a repair, replacement, or return under our return policy.

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