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Welcome to Southeastern Furniture! 3000 S. Elm-Eugene St., Greensboro, NC 27406
Welcome to Southeastern Furniture! 3000 S. Elm-Eugene St., Greensboro, NC 27406

Signature Design by Ashley

Shop the Signature Design collection at Southeastern Furniture in Greensboro, NC. Signature Design is one of the most recognized names in home furnishing, offering an expansive range of furniture across living room, bedroom, dining room, home office, and home accent categories. The collection is known for combining on-trend style with reliable construction and accessible pricing — making it a go-to choice for homeowners who want well-designed furniture without the high-end price tag. Whether you're furnishing a single room or an entire home, Signature Design offers enough variety in styles, finishes, and configurations to cover every need. From casual contemporary sofas to classic bedroom sets to modern dining tables, the collection has something for every room and every taste. Browse the Signature Design lineup online or visit our furniture showroom in Greensboro to see the collection in person. Delivery and flexible financing available. Financing options available.

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Top Products

Original price $494.47
Original price $494.47 - Original price $494.47
Original price $494.47
Current price $380.36
$380.36 - $380.36
Current price $380.36

Faelyn 7'10" x 9'10" Rug

This area rug, with its abstract geometric design, is sure to be the highlight of the room. Featuring a low pile with added softness and durable c...

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Original price $494.47
Original price $494.47 - Original price $494.47
Original price $494.47
Current price $380.36
$380.36 - $380.36
Current price $380.36
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Original price $315.38 - Original price $371.51
Original price $315.38 - Original price $371.51
Original price $315.38
$242.60 - $285.78
$242.60 - $285.78
Current price $242.60

Finch Dresser

Practical and attractive, this dresser blends seamlessly with modern decor and makes a smart addition to a bedroom. The six full-sized drawers sli...

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Original price $315.38 - Original price $371.51
Original price $315.38 - Original price $371.51
Original price $315.38
$242.60 - $285.78
$242.60 - $285.78
Current price $242.60
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Original price $74.83 - Original price $108.24
Original price $74.83 - Original price $108.24
Original price $74.83
$57.56 - $83.26
$57.56 - $83.26
Current price $57.56

Finch Nightstand

Practical and attractive, this nightstand blends seamlessly with modern decor and makes a smart addition to a bedroom. The smooth-gliding drawer o...

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Original price $74.83 - Original price $108.24
Original price $74.83 - Original price $108.24
Original price $74.83
$57.56 - $83.26
$57.56 - $83.26
Current price $57.56
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Original price $1,023.67
Original price $1,023.67 - Original price $1,023.67
Original price $1,023.67
Current price $787.44
$787.44 - $787.44
Current price $787.44

Fosterman Accent Cabinet

High style is on the rise with this wood accent cabinet. Its stunning doors, graced with a carved sunburst pattern and oversized wood pull, open t...

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Original price $1,023.67
Original price $1,023.67 - Original price $1,023.67
Original price $1,023.67
Current price $787.44
$787.44 - $787.44
Current price $787.44
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Original price $332.75
Original price $332.75 - Original price $332.75
Original price $332.75
Current price $255.96
$255.96 - $255.96
Current price $255.96

Gardiner Ottoman

Contemporary in scale and silhouette, this ottoman embodies curated comfort. Offering ample room to prop up your feet, it eagerly invites you to k...

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Original price $332.75
Original price $332.75 - Original price $332.75
Original price $332.75
Current price $255.96
$255.96 - $255.96
Current price $255.96
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Original price $1,059.76
Original price $1,059.76 - Original price $1,059.76
Original price $1,059.76
Current price $815.20
$815.20 - $815.20
Current price $815.20

Gardiner Sofa Chaise

Contemporary in scale and silhouette, this sofa chaise embodies curated comfort. An impressive width provides ample room to spread out without com...

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Original price $1,059.76
Original price $1,059.76 - Original price $1,059.76
Original price $1,059.76
Current price $815.20
$815.20 - $815.20
Current price $815.20
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Original price $161.69
Original price $161.69 - Original price $161.69
Original price $161.69
Current price $124.38
$124.38 - $124.38
Current price $124.38

Gariland Pillow (Set of 4)

Soft, subtle and sensational. The plush feel of this faux rabbit fur pillow will drive you wild. Its white hue pairs with a variety of decor, from...

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Original price $161.69
Original price $161.69 - Original price $161.69
Original price $161.69
Current price $124.38
$124.38 - $124.38
Current price $124.38
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Original price $42.77
Original price $42.77 - Original price $42.77
Original price $42.77
Current price $32.90
$32.90 - $32.90
Current price $32.90

Gariland Pillow

Soft, subtle and sensational. The plush feel of this faux rabbit fur pillow will drive you wild. Its black hue pairs with a variety of decor, from...

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Original price $42.77
Original price $42.77 - Original price $42.77
Original price $42.77
Current price $32.90
$32.90 - $32.90
Current price $32.90
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Original price $1,510.13
Original price $1,510.13 - Original price $1,510.13
Original price $1,510.13
Current price $1,161.64
$1,161.64 - $1,161.64
Current price $1,161.64

Genoa Sofa Chaise

Catering to your fashionable and relaxed lifestyle, this sofa chaise is a handsome marriage of masculine and feminine sensibilities. A soft-to-the...

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Original price $1,510.13
Original price $1,510.13 - Original price $1,510.13
Original price $1,510.13
Current price $1,161.64
$1,161.64 - $1,161.64
Current price $1,161.64
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Original price $843.26
Original price $843.26 - Original price $843.26
Original price $843.26
Current price $648.66
$648.66 - $648.66
Current price $648.66

Gloriann Accent Chair

This accent chair with shelter arm styling merges contemporary and traditional styling most beautifully. The combination of polyester crushed velv...

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Original price $843.26
Original price $843.26 - Original price $843.26
Original price $843.26
Current price $648.66
$648.66 - $648.66
Current price $648.66
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Original price $677.53
Original price $677.53 - Original price $677.53
Original price $677.53
Current price $521.18
$521.18 - $521.18
Current price $521.18

Haddigan Counter Height Dining Extension Table

Take clean-lined, classic styling and touches of vintage inspiration. Top with a deep, complex finish for newfound sophistication. Now that's a lo...

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Original price $677.53
Original price $677.53 - Original price $677.53
Original price $677.53
Current price $521.18
$521.18 - $521.18
Current price $521.18
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Original price $386.20
Original price $386.20 - Original price $386.20
Original price $386.20
Current price $297.08
$297.08 - $297.08
Current price $297.08

Hollyann Oversized Accent Ottoman

Cool takes a new shape in your living room with this ottoman. Rounding out your stylish, urban space, this piece sports a velvety soft upholstery ...

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Original price $386.20
Original price $386.20 - Original price $386.20
Original price $386.20
Current price $297.08
$297.08 - $297.08
Current price $297.08
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Original price $392.91
Original price $392.91 - Original price $392.91
Original price $392.91
Current price $302.24
$302.24 - $302.24
Current price $302.24

Huey Vineyard Chest of Drawers

This chest of drawers is the epitome of traditional decor. Louis Philippe-style moulding dates back to the mid-19th century when furnishings were ...

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Original price $392.91
Original price $392.91 - Original price $392.91
Original price $392.91
Current price $302.24
$302.24 - $302.24
Current price $302.24
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Original price $197.78
Original price $197.78 - Original price $197.78
Original price $197.78
Current price $152.14
$152.14 - $152.14
Current price $152.14

Huey Vineyard Nightstand

This nightstand is the epitome of traditional decor. Louis Philippe-style moulding dates back to the mid-19th century when furnishings were lavish...

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Original price $197.78
Original price $197.78 - Original price $197.78
Original price $197.78
Current price $152.14
$152.14 - $152.14
Current price $152.14
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Original price $201.79
Original price $201.79 - Original price $201.79
Original price $201.79
Current price $155.22
$155.22 - $155.22
Current price $155.22

Jacek Table Lamp (Set of 2)

Faux concrete sets the stage for this ultra contemporary brass-tone table lamp. This substantial lamp is topped with a chic all-black shade with a...

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Original price $201.79
Original price $201.79 - Original price $201.79
Original price $201.79
Current price $155.22
$155.22 - $155.22
Current price $155.22
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Original price $171.05
Original price $171.05 - Original price $171.05
Original price $171.05
Current price $131.58
$131.58 - $131.58
Current price $131.58

Jae Desk Lamp

This metal desk lamp combines two of today’s hottest trends: a retro-inspired design and industrial-chic styling. It’s the very best of form and f...

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Original price $171.05
Original price $171.05 - Original price $171.05
Original price $171.05
Current price $131.58
$131.58 - $131.58
Current price $131.58
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Original price $93.55
Original price $93.55 - Original price $93.55
Original price $93.55
Current price $71.96
$71.96 - $71.96
Current price $71.96

Jolina Box (Set of 3)

This set of three keepsake boxes makes storage so quietly understated. The black cover is complemented inside with a black velvet lining. The perf...

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Original price $93.55
Original price $93.55 - Original price $93.55
Original price $93.55
Current price $71.96
$71.96 - $71.96
Current price $71.96
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Original price $400.92
Original price $400.92 - Original price $400.92
Original price $400.92
Current price $308.40
$308.40 - $308.40
Current price $308.40

Karalee 5' x 7' Rug

Stay on trend with boho chic. This area rug is just neutral enough to work with your decor and just cool enough to keep your space hip. Decorate a...

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Original price $400.92
Original price $400.92 - Original price $400.92
Original price $400.92
Current price $308.40
$308.40 - $308.40
Current price $308.40
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Original price $767.10
Original price $767.10 - Original price $767.10
Original price $767.10
Current price $590.08
$590.08 - $590.08
Current price $590.08

Karalee 8' x 10' Rug

Stay on trend with boho chic. This area rug is just neutral enough to work with your decor and just cool enough to keep your space hip. Decorate a...

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Original price $767.10
Original price $767.10 - Original price $767.10
Original price $767.10
Current price $590.08
$590.08 - $590.08
Current price $590.08
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Original price $332.75
Original price $332.75 - Original price $332.75
Original price $332.75
Current price $255.96
$255.96 - $255.96
Current price $255.96

Keerwick Ottoman

You want your home to reflect your modern, trendy eye for design. This ottoman is here to help. Bold, bright and beautiful, it adds a fashion-forw...

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Original price $332.75
Original price $332.75 - Original price $332.75
Original price $332.75
Current price $255.96
$255.96 - $255.96
Current price $255.96
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Original price $816.53
Original price $816.53 - Original price $816.53
Original price $816.53
Current price $628.10
$628.10 - $628.10
Current price $628.10

Keerwick Sofa

You want your home to reflect your modern, trendy eye for design. This sofa is here to help. Bold, bright and beautiful, it adds a fashion-forward...

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Original price $816.53
Original price $816.53 - Original price $816.53
Original price $816.53
Current price $628.10
$628.10 - $628.10
Current price $628.10
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Original price $185.74
Original price $185.74 - Original price $185.74
Original price $185.74
Current price $142.88
$142.88 - $142.88
Current price $142.88

Kimonte Dining Table

This dining table might be big on style, but its petite scale is ideally suited for small spaces. With a dark brown finish and a minimalist design...

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Original price $185.74
Original price $185.74 - Original price $185.74
Original price $185.74
Current price $142.88
$142.88 - $142.88
Current price $142.88
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Original price $312.73 - Original price $485.11
Original price $312.73 - Original price $485.11
Original price $312.73
$240.56 - $373.16
$240.56 - $373.16
Current price $240.56

Korestone Coffee Table

Master the art of casual contemporary design with this coffee table. Its softly rounded wood frame top pairs perfectly with an eye-catching double...

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Original price $312.73 - Original price $485.11
Original price $312.73 - Original price $485.11
Original price $312.73
$240.56 - $373.16
$240.56 - $373.16
Current price $240.56
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Original price $434.33
Original price $434.33 - Original price $434.33
Original price $434.33
Current price $334.10
$334.10 - $334.10
Current price $334.10

Kurtson Accent Table

Go bold in your home with this accent table. Geometric forms come together to create the dynamically layered base, with a bronze-tone finish givin...

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Original price $434.33
Original price $434.33 - Original price $434.33
Original price $434.33
Current price $334.10
$334.10 - $334.10
Current price $334.10
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