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Welcome to Southeastern Furniture! 3000 S. Elm-Eugene St., Greensboro, NC 27406
Welcome to Southeastern Furniture! 3000 S. Elm-Eugene St., Greensboro, NC 27406
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Signature Design by Ashley

Shop the Signature Design collection at Southeastern Furniture in Greensboro, NC. Signature Design is one of the most recognized names in home furnishing, offering an expansive range of furniture across living room, bedroom, dining room, home office, and home accent categories. The collection is known for combining on-trend style with reliable construction and accessible pricing — making it a go-to choice for homeowners who want well-designed furniture without the high-end price tag. Whether you're furnishing a single room or an entire home, Signature Design offers enough variety in styles, finishes, and configurations to cover every need. From casual contemporary sofas to classic bedroom sets to modern dining tables, the collection has something for every room and every taste. Browse the Signature Design lineup online or visit our furniture showroom in Greensboro to see the collection in person. Delivery and flexible financing available. Financing options available.

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Trinell Youth Nightstand image Save 23% Save %
$253.77
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$253.77
$195.21
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$195.21

Trinell Youth Nightstand

3D Available

Whether she loves horses or he's a cowboy at heart, this nightstand matches their authenticity. Its rustic finish, plank-style details and nailhead...

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$253.77
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$253.77
$195.21
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$195.21
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Valebeck Bar Height Bar Stool image Save 23% Save %
$238.15
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$238.15
$183.19
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$183.19

Valebeck Bar Height Bar Stool

3D Available

A touch of rustic-industrial style is such a fashion-forward choice, and this barstool doesn’t disappoint. Set this tall barstool by the kitchen ba...

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$238.15
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$238.15
$183.19
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$183.19
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Wadeworth Table (Set of 3) image Save 23% Save %
$181.61
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$181.61
$139.70
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$139.70

Wadeworth Table (Set of 3)

Casual and industrial can take you so many places with this accent table set. From driftwood beachy to uptown urban, this set provides the contempo...

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$181.61
$181.61 - $181.61
$181.61
$139.70
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$139.70
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Watson Coffee Table image Save 23% Save %
$362.02
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$362.02
$278.48
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$278.48

Watson Coffee Table

Showing off big-time with oversized tabletop space, this rectangular coffee table serves up major contemporary style. Drawing from the beauty of cl...

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$362.02
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$362.02
$278.48
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$278.48
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Watson End Table image
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$194.86
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$194.86
$149.89
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$149.89

Watson End Table

Drawing from the beauty of clean-lined mid-century design, this square end table feels right at home in today’s modern spaces. Oil-rubbed distressi...

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$194.86
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$194.86
$149.89
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$149.89
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Watson Sofa/Console Table image
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$305.51
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$305.51
$235.01
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$235.01

Watson Sofa/Console Table

Drawing from the beauty of clean-lined mid-century design, this sofa table feels right at home in today’s modern spaces. Oil-rubbed distressing on ...

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$305.51
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$305.51
$235.01
$235.01 - $235.01
$235.01
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Wynnlow 4-Piece Entertainment Center image
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$613.37 - $1,137.80
$613.37 - $1,137.80
$613.37
$471.82 - $875.23
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$471.82

Wynnlow 4-Piece Entertainment Center

This entertainment center is sure to win your heart with its daring designer take on modern rustic. Its crisp, clean and minimalist-chic profile is...

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$613.37 - $1,137.80
$613.37 - $1,137.80
$613.37
$471.82 - $875.23
$471.82 - $875.23
$471.82
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Wynnlow 4-Piece Entertainment Center with Electric Fireplace image
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$1,015.09 - $1,539.54
$1,015.09 - $1,539.54
$1,015.09
$780.84 - $1,184.26
$780.84 - $1,184.26
$780.84

Wynnlow 4-Piece Entertainment Center with Electric Fireplace

This entertainment center is sure to win your heart with its daring designer take on modern rustic. Its crisp, clean and minimalist-chic profile is...

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$1,015.09 - $1,539.54
$1,015.09 - $1,539.54
$1,015.09
$780.84 - $1,184.26
$780.84 - $1,184.26
$780.84
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Wynnlow 63" TV Stand with Electric Fireplace image
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$778.19 - $804.66
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$778.19
$598.61 - $618.97
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$598.61

Wynnlow 63" TV Stand with Electric Fireplace

This TV stand with fireplace insert is sure to win your heart with its daring designer take on modern rustic. The stand’s crisp, clean and minimali...

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$778.19 - $804.66
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$778.19
$598.61 - $618.97
$598.61 - $618.97
$598.61
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Wynnlow Chest of Drawers image
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$430.59
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$430.59
$331.22
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$331.22

Wynnlow Chest of Drawers

3D Available

This chest of drawers is sure to win your heart with its daring designer take on modern rustic. The bedroom chest’s crisp, clean and minimalist-chi...

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$430.59
$430.59 - $430.59
$430.59
$331.22
$331.22 - $331.22
$331.22
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Wynnlow Dresser image
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$430.59
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$430.59
$331.22
$331.22 - $331.22
$331.22

Wynnlow Dresser

3D Available

This dresser is sure to win your heart with its daring, designer take on modern rustic style. The dresser’s crisp, clean and minimalist-chic profil...

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$430.59
$430.59 - $430.59
$430.59
$331.22
$331.22 - $331.22
$331.22
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Wynnlow Dresser and Mirror image
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$508.77
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$508.77
$391.36
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$391.36

Wynnlow Dresser and Mirror

3D Available

This dresser and mirror set is sure to win your heart with its daring designer take on modern rustic. The dresser and mirror's crisp, clean and min...

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$508.77
$508.77 - $508.77
$508.77
$391.36
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$391.36
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Wynnlow Nightstand image
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$265.80
$265.80 - $265.80
$265.80
$204.46
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$204.46

Wynnlow Nightstand

3D Available

This nightstand is sure to win your heart with its daring designer take on modern rustic. The nightstand’s crisp, clean and minimalist-chic profile...

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$265.80
$265.80 - $265.80
$265.80
$204.46
$204.46 - $204.46
$204.46
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Wynnlow 63" TV Stand image
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$402.92
$402.92 - $402.92
$402.92
$309.94
$309.94 - $309.94
$309.94

Wynnlow 63" TV Stand

This TV stand with fireplace option is sure to win your heart with its daring designer take on modern rustic. The stand’s crisp, clean and minimali...

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$402.92
$402.92 - $402.92
$402.92
$309.94
$309.94 - $309.94
$309.94
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Signature Design by Ashley — Frequently Asked Questions

Does Southeastern Furniture (Greensboro, NC) carry Signature Design by Ashley?

Yes. We're proud to carry Signature Design by Ashley — on-trend furniture at everyday value across every room — and you'll find its current lineup right here in this collection.

What is Signature Design by Ashley known for?

Signature Design by Ashley is recognized for on-trend furniture at everyday value across every room, with a focus on balancing style, everyday comfort, and long-term durability so the pieces hold up to real life.

Is Signature Design by Ashley a good brand?

Signature Design by Ashley is a well-established, widely trusted name — one reason we stock it. The best way to judge fit is to browse this collection and compare the pieces against what you're looking for; contact us if you'd like our take.

Does Signature Design by Ashley come with a warranty?

Yes — Signature Design by Ashley products are backed by the manufacturer's warranty, which covers defects for a period that varies by item. Keep your receipt as proof of purchase and contact us if you ever need to start a claim.

Do you deliver and finance Signature Design by Ashley products?

Yes on both. We offer financing options on qualifying purchases, and we deliver throughout our service area — see our shipping & delivery policy or contact us for a quote.

What if my Signature Design by Ashley item arrives damaged?

Note it on the delivery paperwork, take a few photos, and contact us right away. We'll work with you and Signature Design by Ashley to arrange a repair, replacement, or return under our return policy.

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