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Welcome to Southeastern Furniture! 3000 S. Elm-Eugene St., Greensboro, NC 27406
Welcome to Southeastern Furniture! 3000 S. Elm-Eugene St., Greensboro, NC 27406
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Signature Design by Ashley

Shop the Signature Design collection at Southeastern Furniture in Greensboro, NC. Signature Design is one of the most recognized names in home furnishing, offering an expansive range of furniture across living room, bedroom, dining room, home office, and home accent categories. The collection is known for combining on-trend style with reliable construction and accessible pricing — making it a go-to choice for homeowners who want well-designed furniture without the high-end price tag. Whether you're furnishing a single room or an entire home, Signature Design offers enough variety in styles, finishes, and configurations to cover every need. From casual contemporary sofas to classic bedroom sets to modern dining tables, the collection has something for every room and every taste. Browse the Signature Design lineup online or visit our furniture showroom in Greensboro to see the collection in person. Delivery and flexible financing available. Financing options available.

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Bridson Counter Height Dining Table and Bar Stools (Set of 5)

3D Available

It’s so easy being gray—at least this 5-piece dining set makes it seem that way. This transitional counter-height table and barstool ensemble sport...

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$576.40
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Bridson Dining Table and Chairs with Bench (Set of 6)

3D Available

It’s so easy being gray—at least this 6-piece dining set makes it seem that way. This transitional dining table set sports a charcoal gray finish w...

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$251.37
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$193.36
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Brinstead Chairside End Table

3D Available

Level up the luxurious feel of your aesthetic at an accessible price. Natural details in the wood elevate the contemporary form of this chairside e...

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$193.36
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$304.29 - $404.12
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$234.07 - $310.86
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Bronyan Bed

3D Available

Alluring smoky gray hues create an ambiance that just feels right. This queen panel bed has a charming wood-like appeal enriched by neutral tones a...

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$234.07 - $310.86
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$78.18
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$60.14
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Bronyan Bedroom Mirror

3D Available

Alluring smoky gray hues create an ambiance that just feels right. This bedroom mirror has a charming wood-like appeal enriched by neutral tones an...

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$328.35
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$252.58
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Bronyan Chest of Drawers

3D Available

Alluring smoky gray hues create an ambiance that just feels right. This 4-drawer chest has a charming wood-like appeal enriched by a two-tone, text...

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$430.59
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$331.22
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Bronyan Dresser

3D Available

Alluring smoky gray hues create an ambiance that just feels right. This 6-drawer dresser has a charming wood-like appeal enriched by a two-tone, te...

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$430.59
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$331.22
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$508.77
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$391.36
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Bronyan Dresser and Mirror

3D Available

Alluring smoky gray hues create an ambiance that just feels right. This 6-drawer dresser and mirror set has a charming wood-like appeal enriched by...

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$391.36
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$215.28
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$165.60
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Bronyan Nightstand

3D Available

Alluring smoky gray hues create an ambiance that just feels right. This nightstand has a charming wood-like appeal enriched by a two-tone, textured...

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$165.60
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$1,136.60
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Bruchandi Chest of Drawers

New Product - Professional Photography Coming Soon

Inspired by the grandeur and grace of European traditional style, this opulent chest of drawers is nothing short of stunning. Its large-scale decor...

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$1,363.93
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$1,049.18
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Bruchandi Dresser

New Product - Professional Photography Coming Soon

Inspired by the grandeur and grace of European traditional style, this opulent dresser is nothing short of stunning. Its large-scale decorative scr...

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$1,363.93
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$1,049.18
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$631.45
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$485.73
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Bruchandi Nightstand

New Product - Professional Photography Coming Soon

Inspired by the grandeur and grace of European traditional style, this opulent nightstand is nothing short of stunning. Large-scale decorative scro...

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$499.15
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Burkhaus Coffee Table

3D Available

Dressed to thrill, this simply stunning coffee table offers a high-design look at a down-to-earth price. Ultra-sleek lines are accentuated with a d...

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$499.15
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$383.96
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$208.08
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Burkhaus Counter Height Barstool

Dressed to thrill, this counter height bar stool offers a high-design look at a down-to-earth price. Ultra-sleek lines are accentuated with a dark ...

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$208.08
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$160.06
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$160.06
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$612.20
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$470.92
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Burkhaus Counter Height Dining Table

Dressed to thrill, this counter height dining table offers a high-design look at a down-to-earth price. Ultra-sleek lines are accentuated with a da...

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$612.20
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$470.92
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Burkhaus Dining Arm Chair image
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$277.82
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$213.71
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Burkhaus Dining Arm Chair

3D Available

Dressed to thrill, this simply stunning host chair offers a high-design look at a down-to-earth price. Ultra sleek lines are accentuated with a dar...

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$277.82
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$213.71
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Burkhaus Dining Chair image
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$208.08
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$160.06
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Burkhaus Dining Chair

3D Available

Dressed to thrill, this simply stunning armless dining chair offers a high-design look at a down-to-earth price. Ultra sleek lines are accentuated ...

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$208.08
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$973.02
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Burkhaus Dining Extension Table

3D Available

Dressed to thrill, this simply stunning dining table offers a high-design look at a down-to-earth price. Ultra sleek lines are accentuated with a d...

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$973.02
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$1,277.34
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$982.57
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Burkhaus Dining Server

3D Available

Dressed to thrill, this simply stunning dining server offers a high-design look at a down-to-earth price. Ultra sleek lines are accentuated with a ...

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$1,277.34
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$305.51
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$235.01
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$235.01

Burkhaus End Table

3D Available

Dressed to thrill, this simply stunning end table offers a high-design look at a down-to-earth price. Ultra-sleek lines are accentuated with a dark...

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$305.51
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$305.51
$235.01
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$388.49
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$388.49
$298.84
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$298.84

Burkhaus Sofa Table

3D Available

Dressed to thrill, this simply stunning sofa table offers a high-design look at a down-to-earth price. Ultra-sleek lines are accentuated with a dar...

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$388.49
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$388.49
$298.84
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$277.82
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$213.71
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$213.71

Cabalynn 63" Dining Bench

3D Available

This dining bench sits comfortably at the intersection of modern lodge and farmhouse aesthetics. Your warm and welcoming disposition is reflected i...

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$277.82
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$277.82
$213.71
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$1,608.05 - $1,801.71
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$1,608.05
$1,236.96 - $1,385.93
$1,236.96 - $1,385.93
$1,236.96

Cabalynn Bed with Storage

3D Available

This queen panel bed with storage sits comfortably at the intersection of modern lodge and farmhouse aesthetics. Your warm and welcoming dispositio...

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$1,608.05 - $1,801.71
$1,608.05 - $1,801.71
$1,608.05
$1,236.96 - $1,385.93
$1,236.96 - $1,385.93
$1,236.96
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$1,362.73
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$1,362.73
$1,048.25
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$1,048.25

Cabalynn Chest of Drawers

3D Available

This chest sits comfortably at the intersection of modern lodge and farmhouse aesthetics. Your warm and welcoming disposition is reflected in the c...

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$1,362.73
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$1,362.73
$1,048.25
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$1,048.25
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Signature Design by Ashley — Frequently Asked Questions

Does Southeastern Furniture (Greensboro, NC) carry Signature Design by Ashley?

Yes. We're proud to carry Signature Design by Ashley — on-trend furniture at everyday value across every room — and you'll find its current lineup right here in this collection.

What is Signature Design by Ashley known for?

Signature Design by Ashley is recognized for on-trend furniture at everyday value across every room, with a focus on balancing style, everyday comfort, and long-term durability so the pieces hold up to real life.

Is Signature Design by Ashley a good brand?

Signature Design by Ashley is a well-established, widely trusted name — one reason we stock it. The best way to judge fit is to browse this collection and compare the pieces against what you're looking for; contact us if you'd like our take.

Does Signature Design by Ashley come with a warranty?

Yes — Signature Design by Ashley products are backed by the manufacturer's warranty, which covers defects for a period that varies by item. Keep your receipt as proof of purchase and contact us if you ever need to start a claim.

Do you deliver and finance Signature Design by Ashley products?

Yes on both. We offer financing options on qualifying purchases, and we deliver throughout our service area — see our shipping & delivery policy or contact us for a quote.

What if my Signature Design by Ashley item arrives damaged?

Note it on the delivery paperwork, take a few photos, and contact us right away. We'll work with you and Signature Design by Ashley to arrange a repair, replacement, or return under our return policy.

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