Skip to content
"Great selection, great customer service
I'll continue to do business with them, great experience.
Read More Reviews At:
Google
Welcome to Southeastern Furniture! 3000 S. Elm-Eugene St., Greensboro, NC 27406
Welcome to Southeastern Furniture! 3000 S. Elm-Eugene St., Greensboro, NC 27406
About Us Contact Us Financing Furniture Care Accessibility

Signature Design by Ashley

Shop the Signature Design collection at Southeastern Furniture in Greensboro, NC. Signature Design is one of the most recognized names in home furnishing, offering an expansive range of furniture across living room, bedroom, dining room, home office, and home accent categories. The collection is known for combining on-trend style with reliable construction and accessible pricing — making it a go-to choice for homeowners who want well-designed furniture without the high-end price tag. Whether you're furnishing a single room or an entire home, Signature Design offers enough variety in styles, finishes, and configurations to cover every need. From casual contemporary sofas to classic bedroom sets to modern dining tables, the collection has something for every room and every taste. Browse the Signature Design lineup online or visit our furniture showroom in Greensboro to see the collection in person. Delivery and flexible financing available. Financing options available.

Filters

Filter

Refine

view all

Type

Brand

Price

AR Availability

Color

Consumer Assembly

Dining Table Height

Group

Manual

Material

clear

Piece Count

Power

Product Theme

Product Video

Seat Count

Shade

Shipping

Style

Sub Brand

Table Shape

Top Products

Collection

clear
$
$
Save 23% Save %
$1,279.75
$1,279.75 - $1,279.75
$1,279.75
$984.42
$984.42 - $984.42
$984.42

Saonara Sofa

New Product - Professional Photography Coming Soon

Effortlessly blending contemporary and classic elements for a truly timeless look, this sofa offers a fresh take on transitional style. A robust si...

View full details
$1,279.75
$1,279.75 - $1,279.75
$1,279.75
$984.42
$984.42 - $984.42
$984.42
Save 23% Save %
Save 23% Save %
$1,277.34
$1,277.34 - $1,277.34
$1,277.34
$982.57
$982.57 - $982.57
$982.57

Treasure Trove Sofa

This sofa caters to your fashionable and relaxed lifestyle. Soft to the touch, its combination of leather and faux leather upholstery offers afford...

View full details
$1,277.34
$1,277.34 - $1,277.34
$1,277.34
$982.57
$982.57 - $982.57
$982.57
Save 23% Save %
Save 23% Save %
$140.70
$140.70 - $140.70
$140.70
$108.23
$108.23 - $108.23
$108.23

Urbinforte Counter Height Barstool

Looking for the ideal seating to host everything from casual family meals to larger gatherings? With an inviting light brown finish and a cushioned...

View full details
$140.70
$140.70 - $140.70
$140.70
$108.23
$108.23 - $108.23
$108.23
Save 23% Save %
Save 23% Save %
$167.17
$167.17 - $167.17
$167.17
$128.59
$128.59 - $128.59
$128.59

Urbinforte 50" Dining Bench

Looking for the ideal seating to host everything from casual family meals to larger gatherings? With an inviting light brown finish and a cushioned...

View full details
$167.17
$167.17 - $167.17
$167.17
$128.59
$128.59 - $128.59
$128.59
Save 23% Save %
Save 23% Save %
$194.86
$194.86 - $194.86
$194.86
$149.89
$149.89 - $149.89
$149.89

Urbinforte Counter Height Dining Bench

Looking for the ideal seating to host everything from casual family meals to larger gatherings? With an inviting light brown finish and a cushioned...

View full details
$194.86
$194.86 - $194.86
$194.86
$149.89
$149.89 - $149.89
$149.89
Save 23% Save %
Save 23% Save %
$140.70
$140.70 - $140.70
$140.70
$108.23
$108.23 - $108.23
$108.23

Urbinforte Dining Chair

Looking for the ideal seating to host everything from casual family meals to larger gatherings? With an inviting light brown finish and a cushioned...

View full details
$140.70
$140.70 - $140.70
$140.70
$108.23
$108.23 - $108.23
$108.23
Save 23% Save %
Save up to 23% Save %
$164.76 - $238.15
$164.76 - $238.15
$164.76
$126.74 - $183.19
$126.74 - $183.19
$126.74

Valebeck Counter Height Bar Stool

3D Available

A touch of rustic-industrial style is such a fashion-forward choice, and this barstool doesn’t disappoint. Set this barstool by the kitchen bar for...

View full details
$164.76 - $238.15
$164.76 - $238.15
$164.76
$126.74 - $183.19
$126.74 - $183.19
$126.74
Save up to 23% Save %
Save 23% Save %
$2,504.13
$2,504.13 - $2,504.13
$2,504.13
$1,926.25
$1,926.25 - $1,926.25
$1,926.25

Emilia Sectional Loveseat

Catering to your contemporary lifestyle, this sectional loveseat is a handsome marriage of masculine and feminine sensibilities. Feather-fiber cush...

View full details
$2,504.13
$2,504.13 - $2,504.13
$2,504.13
$1,926.25
$1,926.25 - $1,926.25
$1,926.25
Save 23% Save %
Save 23% Save %
$3,484.38
$3,484.38 - $3,484.38
$3,484.38
$2,680.29
$2,680.29 - $2,680.29
$2,680.29

Emilia Sectional Sofa

Catering to your contemporary lifestyle, this sectional sofa is a handsome marriage of masculine and feminine sensibilities. Feather-fiber cushions...

View full details
$3,484.38
$3,484.38 - $3,484.38
$3,484.38
$2,680.29
$2,680.29 - $2,680.29
$2,680.29
Save 23% Save %
Save 23% Save %
$793.82
$793.82 - $793.82
$793.82
$610.63
$610.63 - $610.63
$610.63

Flynwood Swivel Glider Recliner

Embrace total relaxation with this swivel glider recliner. The plush cushions, high back and pillow top arms, wrapped in butternut-hued leather and...

View full details
$793.82
$793.82 - $793.82
$793.82
$610.63
$610.63 - $610.63
$610.63
Save 23% Save %
Save 23% Save %
$1,041.59
$1,041.59 - $1,041.59
$1,041.59
$801.22
$801.22 - $801.22
$801.22

Modmax II Swivel Glider Recliner

Looking cool and contemporary is great. But when it comes down to it, you’re all about affordably luxurious lounging. With the top grain leather an...

View full details
$1,041.59
$1,041.59 - $1,041.59
$1,041.59
$801.22
$801.22 - $801.22
$801.22
Save 23% Save %
Save 23% Save %
$1,658.59
$1,658.59 - $1,658.59
$1,658.59
$1,275.84
$1,275.84 - $1,275.84
$1,275.84

Carianna Sofa

3D Available

Merging traditional motifs with a modern hue, this sofa ties your transitional seating area together. Classic roll arms decorated with nailhead tri...

View full details
$1,658.59
$1,658.59 - $1,658.59
$1,658.59
$1,275.84
$1,275.84 - $1,275.84
$1,275.84
Save 23% Save %
Save 23% Save %
$1,605.68
$1,605.68 - $1,605.68
$1,605.68
$1,235.14
$1,235.14 - $1,235.14
$1,235.14

Carianna Loveseat

3D Available

Merging traditional motifs with a modern hue, this loveseat ties your transitional seating area together. Classic roll arms decorated with nailhead...

View full details
$1,605.68
$1,605.68 - $1,605.68
$1,605.68
$1,235.14
$1,235.14 - $1,235.14
$1,235.14
Save 23% Save %
Save 23% Save %
$410.14
$410.14 - $410.14
$410.14
$315.49
$315.49 - $315.49
$315.49

Carianna Ottoman

3D Available

Merging traditional motifs with a modern hue, this ottoman ties your transitional seating area together. Turn legs support the comfortable cushion ...

View full details
$410.14
$410.14 - $410.14
$410.14
$315.49
$315.49 - $315.49
$315.49
Save 23% Save %
Save 23% Save %
$1,155.84
$1,155.84 - $1,155.84
$1,155.84
$889.11
$889.11 - $889.11
$889.11

Carianna Oversized Chair

3D Available

Merging traditional motifs with a modern hue, this oversized chair ties your transitional seating area together. Classic roll arms decorated with n...

View full details
$1,155.84
$1,155.84 - $1,155.84
$1,155.84
$889.11
$889.11 - $889.11
$889.11
Save 23% Save %
Save 23% Save %
$2,067.53
$2,067.53 - $2,067.53
$2,067.53
$1,590.41
$1,590.41 - $1,590.41
$1,590.41

Carianna Sofa Sleeper

Merging traditional motifs with a modern hue, this sofa sleeper ties your transitional seating area together. Classic roll arms decorated with nail...

View full details
$2,067.53
$2,067.53 - $2,067.53
$2,067.53
$1,590.41
$1,590.41 - $1,590.41
$1,590.41
Save 23% Save %
Save 23% Save %
$2,229.93
$2,229.93 - $2,229.93
$2,229.93
$1,715.33
$1,715.33 - $1,715.33
$1,715.33

Gruaro Power Reclining Loveseat with Console

New Product - Professional Photography Coming Soon

This power reclining loveseat with console is designed to turn your living room into the ultimate hangout. On-trend caramel leather and faux leathe...

View full details
$2,229.93
$2,229.93 - $2,229.93
$2,229.93
$1,715.33
$1,715.33 - $1,715.33
$1,715.33
Save 23% Save %
Save 23% Save %
$1,537.12
$1,537.12 - $1,537.12
$1,537.12
$1,182.40
$1,182.40 - $1,182.40
$1,182.40

Gruaro Power Recliner

New Product - Professional Photography Coming Soon

This power recliner is designed to turn your living room into the ultimate hangout. On-trend caramel leather paired with faux leather, a deep seat ...

View full details
$1,537.12
$1,537.12 - $1,537.12
$1,537.12
$1,182.40
$1,182.40 - $1,182.40
$1,182.40
Save 23% Save %
Save 23% Save %
$2,229.93
$2,229.93 - $2,229.93
$2,229.93
$1,715.33
$1,715.33 - $1,715.33
$1,715.33

Gruaro Power Reclining Sofa

New Product - Professional Photography Coming Soon

This power reclining sofa is designed to turn your living room into the ultimate hangout. On-trend caramel leather and faux leather, deep seats and...

View full details
$2,229.93
$2,229.93 - $2,229.93
$2,229.93
$1,715.33
$1,715.33 - $1,715.33
$1,715.33
Save 23% Save %
Save 23% Save %
$2,311.69
$2,311.69 - $2,311.69
$2,311.69
$1,778.22
$1,778.22 - $1,778.22
$1,778.22

McDowlan Sectional with Double Chaise

Indulge in the pleasure of real leather at a fraction of the cost. This sumptuous sectional with chaise makes a handsome statement with its combina...

View full details
$2,311.69
$2,311.69 - $2,311.69
$2,311.69
$1,778.22
$1,778.22 - $1,778.22
$1,778.22
Save 23% Save %
Save 23% Save %
$917.70
$917.70 - $917.70
$917.70
$705.92
$705.92 - $705.92
$705.92

Pennacle Pier Power Recliner

To those who think recliners can’t be chic and ultra contemporary, meet this stylish piece. With the touch of a button, you can easily position the...

View full details
$917.70
$917.70 - $917.70
$917.70
$705.92
$705.92 - $705.92
$705.92
Save 23% Save %
Ashley Furniture Pincara Power AutoGlide Recliner in a closed position, featuring plush upholstery and a sleek modern design.
Save 23% Save %
$1,563.59
$1,563.59 - $1,563.59
$1,563.59
$1,202.76
$1,202.76 - $1,202.76
$1,202.76

Pincara Power AutoGlide Recliner

Specifications Dimensions 35''W x 41''D x 42''H Weight 149.6lbs. Brand Name Signature Design by Ashley® Material Leather Match Lifestyle Contempora...

View full details
$1,563.59
$1,563.59 - $1,563.59
$1,563.59
$1,202.76
$1,202.76 - $1,202.76
$1,202.76
Save 23% Save %
Save 23% Save %
$194.86
$194.86 - $194.86
$194.86
$149.89
$149.89 - $149.89
$149.89

Ralene Counter Height Dining Bench

This counter height dining bench beautifully captures the essence of rustic refinement. Its plushly upholstered faux leather makes pulling up a sea...

View full details
$194.86
$194.86 - $194.86
$194.86
$149.89
$149.89 - $149.89
$149.89
Save 23% Save %

Signature Design by Ashley — Frequently Asked Questions

Does Southeastern Furniture (Greensboro, NC) carry Signature Design by Ashley?

Yes. We're proud to carry Signature Design by Ashley — on-trend furniture at everyday value across every room — and you'll find its current lineup right here in this collection.

What is Signature Design by Ashley known for?

Signature Design by Ashley is recognized for on-trend furniture at everyday value across every room, with a focus on balancing style, everyday comfort, and long-term durability so the pieces hold up to real life.

Is Signature Design by Ashley a good brand?

Signature Design by Ashley is a well-established, widely trusted name — one reason we stock it. The best way to judge fit is to browse this collection and compare the pieces against what you're looking for; contact us if you'd like our take.

Does Signature Design by Ashley come with a warranty?

Yes — Signature Design by Ashley products are backed by the manufacturer's warranty, which covers defects for a period that varies by item. Keep your receipt as proof of purchase and contact us if you ever need to start a claim.

Do you deliver and finance Signature Design by Ashley products?

Yes on both. We offer financing options on qualifying purchases, and we deliver throughout our service area — see our shipping & delivery policy or contact us for a quote.

What if my Signature Design by Ashley item arrives damaged?

Note it on the delivery paperwork, take a few photos, and contact us right away. We'll work with you and Signature Design by Ashley to arrange a repair, replacement, or return under our return policy.

5 Stars
Top Rated
Delivery Available
Payment Options Available