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Welcome to Southeastern Furniture! 3000 S. Elm-Eugene St., Greensboro, NC 27406
Welcome to Southeastern Furniture! 3000 S. Elm-Eugene St., Greensboro, NC 27406
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Signature Design by Ashley

Shop the Signature Design collection at Southeastern Furniture in Greensboro, NC. Signature Design is one of the most recognized names in home furnishing, offering an expansive range of furniture across living room, bedroom, dining room, home office, and home accent categories. The collection is known for combining on-trend style with reliable construction and accessible pricing — making it a go-to choice for homeowners who want well-designed furniture without the high-end price tag. Whether you're furnishing a single room or an entire home, Signature Design offers enough variety in styles, finishes, and configurations to cover every need. From casual contemporary sofas to classic bedroom sets to modern dining tables, the collection has something for every room and every taste. Browse the Signature Design lineup online or visit our furniture showroom in Greensboro to see the collection in person. Delivery and flexible financing available. Financing options available.

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Altari Chair

3D Available

If style is the question, then this striking chair is the answer. Sporting clean lines and sleek track arms, the decidedly contemporary profile is ...

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Altari Loveseat

3D Available

If style is the question, then this loveseat is the answer. Sporting clean lines and sleek track arms, the decidedly contemporary profile is enhanc...

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$299.47
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Altari Ottoman

3D Available

If style is the question, then this striking ottoman is the answer. Its decidedly contemporary profile is enhanced with plump cushioning and a chen...

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Altari Oversized Accent Ottoman

3D Available

If style is the question, then this oversized accent ottoman is the answer. Its clean-lined profile is beautifully contemporary. The plush chenille...

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$576.11
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$443.16
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Altari Recliner

3D Available

If style is the question, then this rocker recliner is the answer. Its clean-lined profile is beautifully contemporary. Plush chenille fabric and p...

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Altari Sectional with Chaise

If style is the question, then this sectional is the answer. Sporting clean lines and sleek track arms, the decidedly contemporary profile is enhan...

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Altari Sleeper Sectional with Chaise

If style is the question, then this sleeper sectional is the answer. Sporting clean lines and sleek track arms, the decidedly contemporary profile ...

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Altari Sofa

3D Available

If style is the question, then this sofa is the answer. Sporting clean lines and sleek track arms, the decidedly contemporary profile is enhanced w...

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$1,006.69
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Altari Sofa Sleeper

3D Available

If style is the question, then this sofa sleeper is the answer. Sporting clean lines and sleek track arms, the decidedly contemporary profile is en...

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$125.10 - $277.82
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$96.23 - $213.71
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Anaben Rug

If you are seeking a combination of style, comfort and practicality, this rug is for you. It feels plush underfoot, is woven for durability and is ...

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$175.59
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Anburgh Rug

What a gorgeous medley of colors on your floor. This rug’s abstract pattern aligns your space in a decidedly modern way. Its deep shag is plush bey...

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$175.59
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Aprover Pillow (Set of 4) image
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$162.37
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$124.90
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Aprover Pillow (Set of 4)

Earthy hues for a soothing mood. This pillow gives a homey touch to contemporary aesthetics. Its woven construction adds texture to your decor, whi...

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Archerwick Wall Art

This wall art is a handsomely detailed addition to your wall decor. The black and white color grading adds an air of elegance to the portrait. Chic...

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Arloman Rug image
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Arloman Rug

Drawing on Southwestern weaving motifs, this area rug features a repeating pattern with geometric borders. Its distressed design, in a palette of w...

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Arriston Rug image
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Arriston Rug

Revel in the subtly striking abstract design of this accent rug. In teal, gray, beige and taupe. it harmonizes stunningly with your existing contem...

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Artney Rug image
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Artney Rug

Ready. Set. Style. If you’re looking to freshen a room in a casually cool way, this striped area rug has you covered. Its neutral color palette exu...

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$181.61
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$139.70
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Aubinell Wall Art (Set of 2)

3D Available

This captivating wall art set depicts majestic herons gracefully surveying their surroundings. A subtle off-white background and neutral shades sui...

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Aureta Power Lift Recliner

Take total relaxation for a spin. Made with affordable comfort and style in mind, this power lift recliner is loaded with features that take loungi...

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$899.67
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Avaliyah Double Chaise Sectional

3D Available

The casual, low-slung shape of this sectional makes it fully lounge-ready. Its deep seating invites you to sink right in, with bold beveled block a...

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$2,590.71
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$463.06
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$356.20
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$356.20

Avaliyah Oversized Accent Ottoman

3D Available

The casual, oversized shape of this ottoman makes it fully lounge-ready. It’s an open invitation to prop up your feet and relax. Whether paired wit...

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$463.06
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$356.20
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$356.20
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Avaliyah Sectional image
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$2,712.20 - $3,942.60
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$2,712.20
$2,086.31 - $3,032.77
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$2,086.31

Avaliyah Sectional

The casual, low-slung shape of this sectional makes it fully lounge-ready. Its deep seating invites you to sink right in, with bold beveled block a...

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$2,712.20 - $3,942.60
$2,712.20 - $3,942.60
$2,712.20
$2,086.31 - $3,032.77
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$2,086.31
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$1,553.94
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$1,195.34
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$1,195.34

Avaliyah Sectional Loveseat

3D Available

The casual, low-slung shape of this sectional makes it fully lounge-ready. Its deep seating invites you to sink right in, with bold beveled block a...

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$1,553.94
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$1,195.34
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$1,964.08
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$1,510.83
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$1,510.83

Avaliyah Sectional Sofa

3D Available

The casual, low-slung shape of this sectional makes it fully lounge-ready. Its deep seating invites you to sink right in, with bold beveled block a...

View full details
$1,964.08
$1,964.08 - $1,964.08
$1,964.08
$1,510.83
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Avaliyah Sectional with Chaise image
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$2,072.33 - $4,050.84
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$2,072.33
$1,594.10 - $3,116.03
$1,594.10 - $3,116.03
$1,594.10

Avaliyah Sectional with Chaise

The casual, low-slung shape of this sectional makes it fully lounge-ready. Its deep seating invites you to sink right in, with bold beveled block a...

View full details
$2,072.33 - $4,050.84
$2,072.33 - $4,050.84
$2,072.33
$1,594.10 - $3,116.03
$1,594.10 - $3,116.03
$1,594.10
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Signature Design by Ashley — Frequently Asked Questions

Does Southeastern Furniture (Greensboro, NC) carry Signature Design by Ashley?

Yes. We're proud to carry Signature Design by Ashley — on-trend furniture at everyday value across every room — and you'll find its current lineup right here in this collection.

What is Signature Design by Ashley known for?

Signature Design by Ashley is recognized for on-trend furniture at everyday value across every room, with a focus on balancing style, everyday comfort, and long-term durability so the pieces hold up to real life.

Is Signature Design by Ashley a good brand?

Signature Design by Ashley is a well-established, widely trusted name — one reason we stock it. The best way to judge fit is to browse this collection and compare the pieces against what you're looking for; contact us if you'd like our take.

Does Signature Design by Ashley come with a warranty?

Yes — Signature Design by Ashley products are backed by the manufacturer's warranty, which covers defects for a period that varies by item. Keep your receipt as proof of purchase and contact us if you ever need to start a claim.

Do you deliver and finance Signature Design by Ashley products?

Yes on both. We offer financing options on qualifying purchases, and we deliver throughout our service area — see our shipping & delivery policy or contact us for a quote.

What if my Signature Design by Ashley item arrives damaged?

Note it on the delivery paperwork, take a few photos, and contact us right away. We'll work with you and Signature Design by Ashley to arrange a repair, replacement, or return under our return policy.

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