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Welcome to Southeastern Furniture! 3000 S. Elm-Eugene St., Greensboro, NC 27406
Welcome to Southeastern Furniture! 3000 S. Elm-Eugene St., Greensboro, NC 27406
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Signature Design by Ashley

Shop the Signature Design collection at Southeastern Furniture in Greensboro, NC. Signature Design is one of the most recognized names in home furnishing, offering an expansive range of furniture across living room, bedroom, dining room, home office, and home accent categories. The collection is known for combining on-trend style with reliable construction and accessible pricing — making it a go-to choice for homeowners who want well-designed furniture without the high-end price tag. Whether you're furnishing a single room or an entire home, Signature Design offers enough variety in styles, finishes, and configurations to cover every need. From casual contemporary sofas to classic bedroom sets to modern dining tables, the collection has something for every room and every taste. Browse the Signature Design lineup online or visit our furniture showroom in Greensboro to see the collection in person. Delivery and flexible financing available. Financing options available.

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Magic Man Power Reclining Sectional Loveseat image Save 23% Save %
$2,780.77
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$2,139.05
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Magic Man Power Reclining Sectional Loveseat

Sleek and streamlined, this contemporary power reclining sectional loveseat is ready to sweep you off your feet. Its plush, divinely comfortable cu...

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$2,780.77
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$2,139.05
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$2,139.05
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Magic Man Power Reclining Sectional Loveseat with Console image Save 23% Save %
$3,245.02
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$2,496.17
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Magic Man Power Reclining Sectional Loveseat with Console

Sleek and streamlined, this contemporary power reclining sectional loveseat with console is ready to sweep you off your feet. Its plush, divinely c...

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$3,245.02
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$2,496.17
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$3,627.52
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$2,790.40
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$2,790.40

Magic Man Power Reclining Sectional Sofa

Sleek and streamlined, this contemporary power reclining sectional sofa is ready to sweep you off your feet. Its plush, divinely comfortable cushio...

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$3,627.52
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$3,627.52
$2,790.40
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$690.39
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$531.07
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Status Check Recliner

Indulge in larger-than-life style with this recliner. Intentionally crafted to provide extra support, its generously sized seat and high back invit...

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$690.39
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$690.39
$531.07
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$555.69
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$427.45
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WillowBend Loveseat

Modern comfort never looked so good. Sporting supremely soft yet durable cushions accented with high-fashion jumbo stitching, this stunning lovesea...

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$555.69
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$555.69
$427.45
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$427.45
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$317.54
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$244.26
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$244.26

WillowBend Oversized Accent Ottoman

Modern comfort never looked so good. Accented with jumbo stitching for high-fashion flair, this oversized ottoman is the ultimate choice in comfort...

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$317.54
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$317.54
$244.26
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$244.26
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$584.53
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$584.53
$449.64
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$449.64

WillowBend Recliner

Modern comfort never looked so good. Sporting supremely soft yet durable cushions accented with high-fashion jumbo stitching, this stunning rocker ...

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$584.53
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$449.64
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$449.64
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$1,111.33 - $1,403.60
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$1,111.33
$854.87 - $1,079.69
$854.87 - $1,079.69
$854.87

WillowBend Sectional

Modern comfort never looked so good. Sporting supremely soft yet durable cushions accented with high-fashion jumbo stitching, this stunning section...

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$1,111.33 - $1,403.60
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$1,111.33
$854.87 - $1,079.69
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$854.87
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$582.14
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$582.14
$447.80
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$447.80

WillowBend Sofa

Modern comfort never looked so good. Sporting supremely soft yet durable cushions accented with high-fashion jumbo stitching, this stunning sofa is...

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$582.14
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$447.80
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$447.80
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$2,504.13
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$1,926.25
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Emilia Sectional Loveseat

Catering to your contemporary lifestyle, this sectional loveseat is a handsome marriage of masculine and feminine sensibilities. Feather-fiber cush...

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$2,504.13
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$1,926.25
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$3,484.38
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$3,484.38
$2,680.29
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$2,680.29

Emilia Sectional Sofa

Catering to your contemporary lifestyle, this sectional sofa is a handsome marriage of masculine and feminine sensibilities. Feather-fiber cushions...

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$3,484.38
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$3,484.38
$2,680.29
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$2,680.29
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$4,711.19
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$3,623.99
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$3,623.99

DeepWakes Power Reclining Sectional

Live and lounge luxuriously. This power reclining sectional brings an ultra-stylish flair to your home’s central hub. Its seating area is wrapped i...

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$4,711.19
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$3,623.99
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$2,760.32 - $5,263.25
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$2,760.32
$2,123.32 - $4,048.65
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$2,123.32

DeepWakes Power Reclining Sectional with Chaise

Live and lounge luxuriously. This power reclining sectional with chaise brings an ultra-stylish flair to your home’s central hub. Its seating area ...

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$2,760.32 - $5,263.25
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$2,123.32 - $4,048.65
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$2,123.32
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$5,020.29
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$3,861.76
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$3,861.76

DeepWakes Reclining Sectional with Storage Console

Live and lounge luxuriously. This power reclining sectional with storage console brings an ultra-stylish flair to your home’s central hub. Its seat...

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$5,020.29
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$5,020.29
$3,861.76
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$3,861.76
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$3,220.98
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$3,220.98
$2,477.68
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$2,477.68

DeepWakes Reclining Sofa Chaise

Live and lounge luxuriously. This power reclining sofa chaise brings an ultra-stylish flair to your home’s central hub. Its seating area is wrapped...

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$3,220.98
$3,220.98 - $3,220.98
$3,220.98
$2,477.68
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$2,477.68
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$546.07
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$546.07
$420.05
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$420.05

Goda Accent Chair

New Product - Professional Photography Coming Soon

Indulge in this captivating accent chair. The caramel-colored faux leather offers a smooth and inviting feel, creating a beautiful contrast with es...

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$546.07
$546.07 - $546.07
$546.07
$420.05
$420.05 - $420.05
$420.05
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$6,272.37 - $6,736.63
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$6,272.37
$4,824.90 - $5,182.02
$4,824.90 - $5,182.02
$4,824.90

Magic Man 5-Piece Power Reclining Sectional

Sleek and streamlined, this contemporary power reclining sectional is ready to sweep you off your feet. Its plush, divinely comfortable cushioning ...

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$6,272.37 - $6,736.63
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$6,272.37
$4,824.90 - $5,182.02
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$4,824.90
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$1,658.59
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$1,658.59
$1,275.84
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$1,275.84

Carianna Sofa

3D Available

Merging traditional motifs with a modern hue, this sofa ties your transitional seating area together. Classic roll arms decorated with nailhead tri...

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$1,658.59
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$1,658.59
$1,275.84
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$1,275.84
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$669.92
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$669.92
$515.32
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$515.32

Braydunn Swivel Glider Accent Chair

Settle into the buttery softness of this accent chair. Upholstered in a combination of rich espresso brown leather and skillfully matched faux leat...

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$669.92
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$669.92
$515.32
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$515.32
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$1,605.68
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$1,605.68
$1,235.14
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$1,235.14

Carianna Loveseat

3D Available

Merging traditional motifs with a modern hue, this loveseat ties your transitional seating area together. Classic roll arms decorated with nailhead...

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$1,605.68
$1,605.68 - $1,605.68
$1,605.68
$1,235.14
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$1,235.14
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$410.14
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$410.14
$315.49
$315.49 - $315.49
$315.49

Carianna Ottoman

3D Available

Merging traditional motifs with a modern hue, this ottoman ties your transitional seating area together. Turn legs support the comfortable cushion ...

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$410.14
$410.14 - $410.14
$410.14
$315.49
$315.49 - $315.49
$315.49
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$1,155.84
$1,155.84 - $1,155.84
$1,155.84
$889.11
$889.11 - $889.11
$889.11

Carianna Oversized Chair

3D Available

Merging traditional motifs with a modern hue, this oversized chair ties your transitional seating area together. Classic roll arms decorated with n...

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$1,155.84
$1,155.84 - $1,155.84
$1,155.84
$889.11
$889.11 - $889.11
$889.11
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$2,067.53
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$2,067.53
$1,590.41
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$1,590.41

Carianna Sofa Sleeper

Merging traditional motifs with a modern hue, this sofa sleeper ties your transitional seating area together. Classic roll arms decorated with nail...

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$2,067.53
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$2,067.53
$1,590.41
$1,590.41 - $1,590.41
$1,590.41
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$144.33
$144.33 - $144.33
$144.33
$111.02
$111.02 - $111.02
$111.02

Danvale Pillow (Set of 4)

Elevate your space with this sleek accent pillow. A reversible solid design and supple green faux leather offer a refined minimalist look with prac...

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$144.33
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$144.33
$111.02
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$111.02
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Signature Design by Ashley — Frequently Asked Questions

Does Southeastern Furniture (Greensboro, NC) carry Signature Design by Ashley?

Yes. We're proud to carry Signature Design by Ashley — on-trend furniture at everyday value across every room — and you'll find its current lineup right here in this collection.

What is Signature Design by Ashley known for?

Signature Design by Ashley is recognized for on-trend furniture at everyday value across every room, with a focus on balancing style, everyday comfort, and long-term durability so the pieces hold up to real life.

Is Signature Design by Ashley a good brand?

Signature Design by Ashley is a well-established, widely trusted name — one reason we stock it. The best way to judge fit is to browse this collection and compare the pieces against what you're looking for; contact us if you'd like our take.

Does Signature Design by Ashley come with a warranty?

Yes — Signature Design by Ashley products are backed by the manufacturer's warranty, which covers defects for a period that varies by item. Keep your receipt as proof of purchase and contact us if you ever need to start a claim.

Do you deliver and finance Signature Design by Ashley products?

Yes on both. We offer financing options on qualifying purchases, and we deliver throughout our service area — see our shipping & delivery policy or contact us for a quote.

What if my Signature Design by Ashley item arrives damaged?

Note it on the delivery paperwork, take a few photos, and contact us right away. We'll work with you and Signature Design by Ashley to arrange a repair, replacement, or return under our return policy.

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