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Welcome to Southeastern Furniture! 3000 S. Elm-Eugene St., Greensboro, NC 27406
Welcome to Southeastern Furniture! 3000 S. Elm-Eugene St., Greensboro, NC 27406
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Signature Design by Ashley

Shop the Signature Design collection at Southeastern Furniture in Greensboro, NC. Signature Design is one of the most recognized names in home furnishing, offering an expansive range of furniture across living room, bedroom, dining room, home office, and home accent categories. The collection is known for combining on-trend style with reliable construction and accessible pricing — making it a go-to choice for homeowners who want well-designed furniture without the high-end price tag. Whether you're furnishing a single room or an entire home, Signature Design offers enough variety in styles, finishes, and configurations to cover every need. From casual contemporary sofas to classic bedroom sets to modern dining tables, the collection has something for every room and every taste. Browse the Signature Design lineup online or visit our furniture showroom in Greensboro to see the collection in person. Delivery and flexible financing available. Financing options available.

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Drazmine Lift-Top Coffee Table

When you’re styling your living room, convenience is key. With this lift-top coffee table, casual flair meets can’t-miss function. The hidden lift ...

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Dreggan Coffee Table

If you’re looking for a cool table loaded with character, then you’ll want to carve out some space for this coffee table. Its fabulous sides wow wi...

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Dreggan End Table

If you’re looking for a cool table loaded with character, then you’ll want to carve out some space for this end table. Its fabulous sides wow with ...

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Dressonni Chest of Drawers

Discover something extraordinary with this clean-lined chest of drawers. The rich natural beauty of the wood, enhanced with a clear wood-tone finis...

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$608.58
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$468.14
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Dressonni Coffee Table

Discover something extraordinary with this clean-lined coffee table. The rich natural beauty of the wood, enhanced with a clear wood-tone finish, b...

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Dressonni Dresser

Discover something extraordinary with this clean-lined dresser. The rich natural beauty of the wood, enhanced with a clear wood-tone finish, brings...

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Dressonni End Table

Discover something extraordinary with this clean-lined end table. The rich natural beauty of the wood, enhanced with a clear wood-tone finish, brin...

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$453.43 - $631.45
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$348.79 - $485.73
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Elbrim Bed

Rest in the casually cool style of this queen panel bed. A weathered brown finish and chill LED lighting create an easygoing vibe, setting the scen...

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$78.18
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Elbrim Bedroom Mirror

3D Available

Casually cool style and clean lines go hand in hand with this bedroom mirror. A weathered brown finish over replicated oak grain creates an easygoi...

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$381.25
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Elbrim Chest of Drawers

3D Available

Casually cool style and lots of storage go hand in hand with this chest of drawers. A weathered brown finish over replicated oak grain creates an e...

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$381.25
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$381.25
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Elbrim Dresser

3D Available

Casually cool style and lots of storage go hand in hand with this dresser. A weathered brown finish over replicated oak grain creates an easygoing ...

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$381.25
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$293.27
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$459.43
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Elbrim Dresser and Mirror

Casually cool style and lots of storage go hand in hand with this dresser and mirror. A weathered brown finish over replicated oak grain creates an...

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Elbrim Nightstand

3D Available

Casually cool style and lots of storage go hand in hand with this nightstand. A weathered brown finish over replicated oak grain creates an easygoi...

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Elbrim Panel Storage Bed

Rest in the casually cool style of this queen panel storage bed. A weathered brown finish and chill LED lighting create an easygoing vibe, setting ...

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$639.82 - $873.22
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$371.64
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Ellisonville Floor Mirror

New Product - Professional Photography Coming Soon

Reflect your taste for contemporary yet simple style with this floor mirror. The frame's carved wave design brings visual intrigue without being to...

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Fendenmore Chairside End Table

New Product - Professional Photography Coming Soon

Embrace simply stylish sofa-side function with this chairside end table. Keep entertainment essentials like remotes, coasters and more close with t...

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Frantanna Bed

Time-honored style, made for today's home. This California king panel bed pays homage to traditional aesthetics, with a richly detailed finish inco...

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Frantanna Chest of Drawers

New Product - Professional Photography Coming Soon

Time-honored style, made for today's home. This chest of drawers pays homage to traditional aesthetics, with a richly detailed finish incorporating...

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$1,338.66
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$1,029.74
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Frantanna Dresser

New Product - Professional Photography Coming Soon

Time-honored style, made for today's home. The Channley dresser pays homage to traditional aesthetics, with a richly detailed finish incorporating ...

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Frantanna Dresser and Mirror

Time-honored style, made for today's home. This dresser and mirror pay homage to traditional aesthetics, with a richly detailed finish incorporatin...

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$1,692.29
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$681.94
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$524.57
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Frantanna Nightstand

New Product - Professional Photography Coming Soon

Time-honored style, made for today's home. This nightstand pays homage to traditional aesthetics, with a richly detailed finish incorporating a sen...

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$681.94
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$524.57
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$1,515.45 - $1,692.29
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$1,165.73 - $1,301.76
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Frantanna Panel Storage Bed

Time-honored style, made for today's home. This California king panel storage bed pays homage to traditional aesthetics, with a richly detailed fin...

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$1,515.45 - $1,692.29
$1,515.45 - $1,692.29
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$1,165.73 - $1,301.76
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$297.06
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$228.51
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Gordonay Table (Set of 3)

3D Available

Stylish simplicity teams up with mod flair to define this table set. A versatile and inviting brown wood-tone finish on the coffee table and end ta...

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$297.06
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$153.95
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$118.42
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Greddinton Counter Height Barstool

Relaxed living and cozy comfort—that’s what traditional farmhouse design is all about. And what better way to embrace your love of rustic country s...

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$153.95
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$118.42
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$118.42
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Signature Design by Ashley — Frequently Asked Questions

Does Southeastern Furniture (Greensboro, NC) carry Signature Design by Ashley?

Yes. We're proud to carry Signature Design by Ashley — on-trend furniture at everyday value across every room — and you'll find its current lineup right here in this collection.

What is Signature Design by Ashley known for?

Signature Design by Ashley is recognized for on-trend furniture at everyday value across every room, with a focus on balancing style, everyday comfort, and long-term durability so the pieces hold up to real life.

Is Signature Design by Ashley a good brand?

Signature Design by Ashley is a well-established, widely trusted name — one reason we stock it. The best way to judge fit is to browse this collection and compare the pieces against what you're looking for; contact us if you'd like our take.

Does Signature Design by Ashley come with a warranty?

Yes — Signature Design by Ashley products are backed by the manufacturer's warranty, which covers defects for a period that varies by item. Keep your receipt as proof of purchase and contact us if you ever need to start a claim.

Do you deliver and finance Signature Design by Ashley products?

Yes on both. We offer financing options on qualifying purchases, and we deliver throughout our service area — see our shipping & delivery policy or contact us for a quote.

What if my Signature Design by Ashley item arrives damaged?

Note it on the delivery paperwork, take a few photos, and contact us right away. We'll work with you and Signature Design by Ashley to arrange a repair, replacement, or return under our return policy.

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