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Welcome to Southeastern Furniture! 3000 S. Elm-Eugene St., Greensboro, NC 27406
Welcome to Southeastern Furniture! 3000 S. Elm-Eugene St., Greensboro, NC 27406
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Signature Design by Ashley

Shop the Signature Design collection at Southeastern Furniture in Greensboro, NC. Signature Design is one of the most recognized names in home furnishing, offering an expansive range of furniture across living room, bedroom, dining room, home office, and home accent categories. The collection is known for combining on-trend style with reliable construction and accessible pricing — making it a go-to choice for homeowners who want well-designed furniture without the high-end price tag. Whether you're furnishing a single room or an entire home, Signature Design offers enough variety in styles, finishes, and configurations to cover every need. From casual contemporary sofas to classic bedroom sets to modern dining tables, the collection has something for every room and every taste. Browse the Signature Design lineup online or visit our furniture showroom in Greensboro to see the collection in person. Delivery and flexible financing available. Financing options available.

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Wildenauer Home Office Desk Chair

Raise the bar on modern farmhouse style with this home office chair. Its casual good looks are accentuated with a comfortably cushioned seat and wa...

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Zuraleus Bedroom Mirror

3D Available

If glitz and glam are your jam, you’re gonna love this bedroom mirror. Gleaming glitter and dazzling chrome-tone touches wow against a sophisticate...

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Zuraleus Chest of Drawers

3D Available

If glitz and glam are your jam, you’re gonna love this chest of drawers. Dazzling chrome-tone touches wow against a sophisticated matte white finis...

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Zuraleus Dresser

3D Available

If glitz and glam are your jam, you’re gonna love this dresser. Dazzling chrome-tone touches wow against a sophisticated matte white finish for a p...

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$626.63
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Zuraleus Dresser and Mirror

3D Available

If glitz and glam are your jam, you’re gonna love this dresser with mirror. Large-scale handles and dazzling chrome-tone touches add a pop of stunn...

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$200.84
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Zuraleus Nightstand

3D Available

If glitz and glam are your jam, you’re gonna love the Birmonton nightstand. Large-scale handles and dazzling chrome-tone details add a pop of stunn...

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Emilia Sectional Loveseat

Catering to your contemporary lifestyle, this sectional loveseat is a handsome marriage of masculine and feminine sensibilities. Feather-fiber cush...

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Emilia Sectional Sofa

Catering to your contemporary lifestyle, this sectional sofa is a handsome marriage of masculine and feminine sensibilities. Feather-fiber cushions...

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$72.16
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$55.51
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Broachmyn Bedroom Mirror

New Product - Professional Photography Coming Soon

This bedroom mirror evokes the tranquil vibe you long for in your dream destination. Its two-tone textured look marries a rustic gray finish and a ...

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Ashley Furniture Gramburg Dining Chair with beige upholstered seat and dark wood legs, shown from an angled side view.
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$168.39
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Gramburg Dining Chair

New Product - Professional Photography Coming Soon

More About This Product Product Details Weight & Dimensions Dimensions Full Dimension 21W x 24D x 40H Weight Weight 23.1lbs.

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$755.33
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Grayman Coffee Table

Elevate your living space with sleek sophistication. Sporting a bold drum silhouette in a matte black finish, this coffee table is topped with faux...

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$755.33
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$297.06
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Grayman End Table

Elevate your living space with sleek sophistication. Sporting a bold drum silhouette in a matte black finish, this end table is topped with faux Ca...

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Modmax II Double Chaise Sectional with Audio Consoles

Looking cool and contemporary is great. But when it comes down to it, you’re all about affordably luxurious lounging. With the top grain leather an...

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Modmax II Sectional Loveseat

Looking cool and contemporary is great. But when it comes down to it, you’re all about affordably luxurious lounging. With the top grain leather an...

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$1,704.27
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Modmax II Sectional Loveseat with Audio Console

Looking cool and contemporary is great. But when it comes down to it, you’re all about affordably luxurious lounging. With the top grain leather an...

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Modmax II Sectional Sofa

Looking cool and contemporary is great. But when it comes down to it, you’re all about affordably luxurious lounging. With the top grain leather an...

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$1,819.75
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Modmax II Sectional Sofa Chaise

Looking cool and contemporary is great. But when it comes down to it, you’re all about affordably luxurious lounging. With the top grain leather an...

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$1,819.75
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$1,576.78
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Modmax II Sectional Sofa with Storage Console

Looking cool and contemporary is great. But when it comes down to it, you’re all about affordably luxurious lounging. With the top grain leather an...

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$1,576.78
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Modmax II Sectional with Chaise and Audio Consoles

Looking cool and contemporary is great. But when it comes down to it, you’re all about affordably luxurious lounging. With the top grain leather an...

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$4,458.57
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Modmax II Sectional with Chaise and Storage Consoles

Looking cool and contemporary is great. But when it comes down to it, you’re all about affordably luxurious lounging. With the top grain leather an...

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$4,203.60
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$4,203.60
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$1,041.59
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$801.22
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Modmax II Swivel Glider Recliner

Looking cool and contemporary is great. But when it comes down to it, you’re all about affordably luxurious lounging. With the top grain leather an...

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$801.22
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$306.71
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$235.93
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Camdill Chairside End Table

This chairside end table elevates your living room with both sleek style and must-have modern function. Reeded detailing lends a contemporary appea...

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$306.71
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$235.93
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$96.23
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$96.23
$74.02
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Golzar Table Lamp

Here’s a piece that commands attention. The sculptural black base of this table lamp features smooth organic curves flowing into modern angular edg...

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$96.23
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$74.02
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$89.01
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$89.01
$68.47
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Janmour Table Clock (Set of 2)

This table clock is a contemporary take on classic function. Made with black marble, it brings an elevated feel to tabletops and decorative display...

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$89.01
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$68.47
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Signature Design by Ashley — Frequently Asked Questions

Does Southeastern Furniture (Greensboro, NC) carry Signature Design by Ashley?

Yes. We're proud to carry Signature Design by Ashley — on-trend furniture at everyday value across every room — and you'll find its current lineup right here in this collection.

What is Signature Design by Ashley known for?

Signature Design by Ashley is recognized for on-trend furniture at everyday value across every room, with a focus on balancing style, everyday comfort, and long-term durability so the pieces hold up to real life.

Is Signature Design by Ashley a good brand?

Signature Design by Ashley is a well-established, widely trusted name — one reason we stock it. The best way to judge fit is to browse this collection and compare the pieces against what you're looking for; contact us if you'd like our take.

Does Signature Design by Ashley come with a warranty?

Yes — Signature Design by Ashley products are backed by the manufacturer's warranty, which covers defects for a period that varies by item. Keep your receipt as proof of purchase and contact us if you ever need to start a claim.

Do you deliver and finance Signature Design by Ashley products?

Yes on both. We offer financing options on qualifying purchases, and we deliver throughout our service area — see our shipping & delivery policy or contact us for a quote.

What if my Signature Design by Ashley item arrives damaged?

Note it on the delivery paperwork, take a few photos, and contact us right away. We'll work with you and Signature Design by Ashley to arrange a repair, replacement, or return under our return policy.

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