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Welcome to Southeastern Furniture! 3000 S. Elm-Eugene St., Greensboro, NC 27406
Welcome to Southeastern Furniture! 3000 S. Elm-Eugene St., Greensboro, NC 27406
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Signature Design by Ashley

Shop the Signature Design collection at Southeastern Furniture in Greensboro, NC. Signature Design is one of the most recognized names in home furnishing, offering an expansive range of furniture across living room, bedroom, dining room, home office, and home accent categories. The collection is known for combining on-trend style with reliable construction and accessible pricing — making it a go-to choice for homeowners who want well-designed furniture without the high-end price tag. Whether you're furnishing a single room or an entire home, Signature Design offers enough variety in styles, finishes, and configurations to cover every need. From casual contemporary sofas to classic bedroom sets to modern dining tables, the collection has something for every room and every taste. Browse the Signature Design lineup online or visit our furniture showroom in Greensboro to see the collection in person. Delivery and flexible financing available. Financing options available.

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5Z-Comfort Power Recliner

Masterfully blend high style and must-have comfort with this power recliner. Its clean, transitional look is crafted with luxury in mind, complete ...

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Ashley Furniture Accomplished sectional sofa with plush cushions and modern design, shown in a spacious living room setting. Save 23% Save %
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Accomplished Sectional

More About This Product Product Details Weight Weight Weight 464lbs.

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Acklen Place Power Reclining Sectional image Save up to 23% Save %
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$1,622.81 - $3,722.99
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Acklen Place Power Reclining Sectional

Enjoy the endless adaptability of this power reclining sectional. Whether you’re hosting guests, setting up for movie night or just need a refresh,...

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Alessandro Power Reclining Loveseat with Console

Impressive in scale while keeping an air of refinement, this power reclining loveseat stuns with a combination of soft, supple leather and perfectl...

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Amiata Sectional with Chaise

3D Available

Keen on crisp, contemporary design? Adore the pleasure of leather? Look no further. This sectional with chaise satisfies on every level. Richly tex...

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Amuleto Sectional with Chaise

Bring a touch of indulgence and affordability into your home. This sectional with chaise prioritizes comfort to fit your modern lifestyle, with ric...

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Ardenfield Upholstered Bed image
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$1,364.65 - $1,511.75
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Ardenfield Upholstered Bed

Merging traditional elegance with modern comfort, this king upholstered sleigh bed takes your bedroom retreat to the next level. It radiates timele...

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Avaliyah Double Chaise Sectional

3D Available

The casual, low-slung shape of this sectional makes it fully lounge-ready. Its deep seating invites you to sink right in, with bold beveled block a...

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Avaliyah Sectional Sofa

3D Available

The casual, low-slung shape of this sectional makes it fully lounge-ready. Its deep seating invites you to sink right in, with bold beveled block a...

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Avaliyah Sectional with Chaise image
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$2,072.33 - $4,050.84
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$1,594.10 - $3,116.03
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Avaliyah Sectional with Chaise

The casual, low-slung shape of this sectional makes it fully lounge-ready. Its deep seating invites you to sink right in, with bold beveled block a...

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Bales Modular Seating

Be bold with a modern take on seating. Specifications▶ Specifications Details Brand Name Signature Design by Ashley Material Fabric|Wood Produc...

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Bandon 2-Piece Sectional image
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$2,369.42 - $3,459.11
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$1,822.63 - $2,660.85
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Bandon Sectional

Indulge in attainable, top-of-the-line luxury. With this sectional, you can outfit your home in ultra-sleek style. Genuine leather upholstery on th...

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Bovarian Sectional image
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Bovarian Sectional

Whether your vision is clean and contemporary or cozy modern farmhouse, this sectional in a stone-tone neutral upholstery has the corner on style. ...

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Double Deal Power Reclining Loveseat Sectional image
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Double Deal Power Reclining Loveseat Sectional

This power reclining sectional loveseat is the perfect combination of sleek style and thoughtful functionality. Engineered for comfort and convenie...

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Emilia 2-Piece Sectional Loveseat image
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Emilia 2-Piece Sectional Loveseat

Catering to your contemporary lifestyle, this sectional loveseat is a handsome marriage of masculine and feminine sensibilities. Feather-fiber cush...

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Havalance 4-Piece Entertainment Center image
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Havalance 4-Piece Entertainment Center

Set your sights on modern farmhouse style with this entertainment center. Distressed two-tone treatment blends a weathered gray with vintage white ...

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Lindyn Super Chaise image
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Lindyn Super Chaise

Plush and posh. Showcase your eye for on-trend texture with the statement-making cord upholstery of this double-chaise sectional. Its stunningly so...

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$1,361.88 - $2,141.80
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Midnight-Madness Sectional

Wrapped in luxuriously soft jumbo corduroy, this sectional takes cozy and inviting to a higher level. The sumptuous piece is perfect for unwinding ...

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$1,048.25 - $2,580.35
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Midnight-Madness Sectional with Chaise

3D Available

Wrapped in luxuriously soft jumbo corduroy, this sectional with chaise takes cozy and inviting to a higher level. The sumptuous piece is perfect fo...

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$1,362.73 - $3,354.46
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$1,048.25 - $2,580.35
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Modmax Sectional with Chaise image
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$1,660.98 - $4,329.82
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$1,277.68 - $3,330.63
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Modmax Sectional with Chaise

Looking cool and contemporary is great. But when it comes down to it, you’re all about low-maintenance lounging. With the performance fabric on thi...

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Oasis Court Outdoor Sofa/Chairs/Table Set (Set of 4) image
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Oasis Court Outdoor Sofa/Chairs/Table Set (Set of 4)

Luxurious comfort, meet outdoor living. This furniture set brings superior seating areas alfresco, taking cues from contemporary interiors with its...

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Rainier Ranch Outdoor Sofa with Cushion image
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Rainier Ranch Outdoor Sofa with Cushion

Experience the perfect combination of durability and style with this outdoor sofa. Enhanced by sumptuously soft yet durable cushions wrapped in hig...

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Samperstone Power Reclining Sectional image
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$1,245.31 - $2,941.18
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Samperstone Power Reclining Sectional

City sleek living. This loveseat is loaded with luxury. An ultra-stylish diamond stitch design pumps up the piece with eye-catching drama. And talk...

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Serene Bay Outdoor Sofa with Cushion image
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$2,487.30
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Serene Bay Outdoor Sofa with Cushion

Elevate the appeal of easy-breezy living with this outdoor sofa. Made to look like wood yet durable enough to weather the elements, it's sure to se...

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Signature Design by Ashley — Frequently Asked Questions

Does Southeastern Furniture (Greensboro, NC) carry Signature Design by Ashley?

Yes. We're proud to carry Signature Design by Ashley — on-trend furniture at everyday value across every room — and you'll find its current lineup right here in this collection.

What is Signature Design by Ashley known for?

Signature Design by Ashley is recognized for on-trend furniture at everyday value across every room, with a focus on balancing style, everyday comfort, and long-term durability so the pieces hold up to real life.

Is Signature Design by Ashley a good brand?

Signature Design by Ashley is a well-established, widely trusted name — one reason we stock it. The best way to judge fit is to browse this collection and compare the pieces against what you're looking for; contact us if you'd like our take.

Does Signature Design by Ashley come with a warranty?

Yes — Signature Design by Ashley products are backed by the manufacturer's warranty, which covers defects for a period that varies by item. Keep your receipt as proof of purchase and contact us if you ever need to start a claim.

Do you deliver and finance Signature Design by Ashley products?

Yes on both. We offer financing options on qualifying purchases, and we deliver throughout our service area — see our shipping & delivery policy or contact us for a quote.

What if my Signature Design by Ashley item arrives damaged?

Note it on the delivery paperwork, take a few photos, and contact us right away. We'll work with you and Signature Design by Ashley to arrange a repair, replacement, or return under our return policy.

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